What Are the Featured Channels on YouTube & How Do You Get Them?
According to YouTube, enough videos are uploaded to the site every minute to fill a 24-hour period. Among these videos, YouTube chooses a few shining stars to feature on its homepage. These featured videos come from YouTube users who have created their own channels, made the most out of the community and submitted videos with that little extra something that helps them stand out among the millions.
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Overview
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When you visit the YouTube homepage, you will notice a section dedicated to featured videos. These are videos selected by YouTube staff either because there was lots of conversation surrounding them or because the video's creator has a specific type of partnership with YouTube. In some cases, getting your video featured on YouTube can be as simple as contacting YouTube directly at editor@youtube with the link to your channel or to the video you think should be featured.
Create a YouTube Channel
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To get your video featured on YouTube, you must first create a YouTube account, then a YouTube channel. A YouTube account and channel are both free to set up and require only a Google login and password. Once you sign up for your YouTube account, you can begin developing your channel by adding videos. Be sure to brand your channel to make it more recognizable. You can add your own background images, banners and icons, and modify colors.
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Participate in the Community
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YouTube hosts tens of millions of channels. To get your video noticed, you need to do more than set up a channel. YouTube is more likely to pick up your video to feature if its staff notices you have been active in the community. Take the time to view, rate and comment on other videos as well as respond to those people who leave comments for your videos.. Set up subscriptions and follow your favorite channels. Interact with other community members and direct them back to your site whenever be possible.
Create Interesting Videos
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YouTube is a video channel and to get community members talking you need content that will draw them to you. Upload creative, original and high quality content that will get people talking. With so many videos available, it is not always so easy to "go viral." According to YouTube, thousands of views will not necessarily get your video featured on the homepage. Videos are judged more on the strength of the conversation surrounding them. Think of what you can bring to the site that is unique.
Consider a YouTube Partnership
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YouTube also pulls videos to feature from its partner program. This program is available to YouTube members who also have paid Google AdSense accounts and who regularly create and upload well-viewed videos. Members of the partner program can generate revenue by allowing advertisements to be shown along with their videos. To be considered for the partner program, you must submit an application an meet certain qualifications. For example, you must own the right to all the video and audio featured in your work.
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References
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