Lifestyle Photography vs. Still Photography
There are many different types of the art of photography, including lifestyle and still photography. Photographers employ them to take both professional and recreational pictures. While still photographs are prevalent in artwork and family portraits, lifestyle photographs are commonly used to recreate real-world situations in marketing campaigns.
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Lifestyle Photography Definition
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Lifestyle photography is a technique that uses a controlled setting to portray a real-life situation or circumstance. This means photographic subjects are often staged to mimic real life, such as playing tennis, shopping, conducting a business meeting or taking a shower. Photographers will use this technique to communicate a specific message to an audience and exemplify a certain lifestyle.
Lifestyle Photography Purpose
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Advertisements in magazines and billboards use lifestyle photography to promote a specific product or service. For example, clothing companies may use lifestyle photography to show models living a certain lifestyle and demonstrate the type of individuals who wear their clothes. Makeup manufacturers may have women applying eyeliner or lipstick while getting ready for work or going out for the evening. Lifestyle photographers will take a photo of an athlete performing a feat to advertise shoes and gear.
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Still Photography Definition
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Still photography focuses on images involving a single subject matter or a group of objects. While landscape photography takes pictures of certain images within nature, such as rolling hills or forests, still photographers will create floral arrangement or organize antique dishes within a shot. Lighting and composition are very important elements within still photography and set the mood for an image.
Still Photography Uses
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While still photography is often used in student projects to teach students about lighting and composition, professional photographers will use this technique in coffee books or wall art. Still photography can also be used in family portraits. Framing is an important part of still photography, because photographers have complete control over the image and only certain objects need to be in a shot.
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References
- Photo Credit Jupiterimages/Creatas/Getty Images
