Definition Of LinkedIn

People increasingly remain connected to personal and professional contacts through social networking tools. Job seekers can reach out to social networking circles for leads, connections and self-promotion. Most networking sites are a combination of business, friends and family. The multiple dynamics can leave your business promotions lost in the sea of communications. LinkedIn aims to change that, providing a platform to connect with colleagues, managers and prospective clients.

  1. Purpose

    • LinkedIn is a business-oriented social networking site. The platform is designed to allow communication, connections and showcasing for professionals to highlight their careers and accomplishments. Your LinkedIn profile will illustrate the successes and achievements you have made in your career, and help you network with new clients, employers and co-workers.

    Contacts

    • Your LinkedIn profile allows you to connect with colleagues from former and current employers. You can request connections to members who are connected to your friends, broadening your network and helping to expand your professional possibilities. Showcase freelance work to your entire network, increasing your visibility and chances for additional business opportunities.

    Groups

    • Join LinkedIn groups that meet your interests and business background to connect with many people who share the same interests. LinkedIn groups can create connections and business opportunities with people whom you may not ordinarily come into contact during your normal course of business. Joining groups that match your business background can also provide opportunities to learn new techniques, tips and tricks for your business or career.

    Jobs

    • LinkedIn offers a job board for employers seeking freelancers or new employees. When you click the "Jobs" link in your LinkedIn profile, the results are automatically centered based on your background in your profile. Request work recommendations from former and current employers that show up on your LinkedIn profile, and prospective employers will see them when you reach out for job opportunities.

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