How to Create a Vanity URL for a Facebook Fan Page

Only the official representative of an organization should create a page.

When you create a unique username on Facebook, the site makes a URL for your page that reflects the username. For instance, if your username is "ExampleStore," your URL becomes facebook.com/ExampleStore. The owner of a Facebook fan page can create a username once the page reaches a minimum of 25 followers. Facebook does not allow generic terms, such as "Hamburgers" to be used as a username, it encourages page owners to use a name that specifically reflects the page's organization.

Instructions

1. Click on the "Account" link in the top right corner of your Facebook page. Select "User Facebook as [Page Name]" if you are logged in under a personal account.

2. Click on "Edit Page" in the top left corner of the screen and go to the "Basic Information" tab in the left side of the page.

3. Go to the "Username" section and enter your desired username into the empty field. Facebook will check to see if the username is available, or if it has already been taken by another user. If the name is already in use, Facebook prompts you to select another username.

4. Click "Confirm" to set your username. Once a username is created for a page, it cannot be changed. Facebook will generate the custom URL incorporating the updated username.

References

• Facebook: Usernames - Facebook Pages