How to Increase Importance on Google
Google can serve as a massive source of traffic for your website if you properly optimize your site. By employing some key techniques of search engine optimization, you will see your page rank grow on Google. This will lead to a higher amount of Web traffic and ultimately a higher income for your site. A few simple steps will help you increase your site's importance on the Google search engine, also known as Google's PageRank designation.
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Instructions
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Optimize your keywords. Use the keywords that bring traffic to your site throughout the text of your page. Further, insert them into the meta tags of your page. But take care to not artificially inflate the use of your keywords throughout your pages. Google looks out for this sort of activity, and will actually lower your page ranking if they discover it.
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Build links. The more sites that link to you, the higher your PageRank will become. Also, Google places a higher value on links that come from sites with similar content to yours. For example, if you own a website on legal issues, a link from another law website will bring you a higher ranking than a link from an animal website.
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Stay active. Constantly add new pages to your website raises your Google ranking. Once you become indexed by Google, it will crawl your entire website for pages automatically. New content brings you more traffic via Google.
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Create original articles that link back to your website and post them with highly ranked article directories. When readers find your articles, they click back to your site. Google sees these as backlinks that add value to your site. Ensure you use sites that utilize "do follow" linking strategies.
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