How to Set Up Your Own E-mail Newsletter

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You can set up an e-mail newsletter, or "e-zine," that allows you to keep in touch with family or friends or even to attract subscribers with interests similar to yours. Well-promoted e-zines gain subscribers quickly; you may end up with thousands of subscribers if your topic is timely and your promotion is good.

Things You'll Need

  • E-mail Software
  • Decide on the focus of your newsletter and its publication schedule.

  • You'll need an e-mail program capable of sending to groups or of using a BCC (blind carbon copy) function. If your list of subscribers is short, your ordinary e-mail program will work.

  • Add your list of subscribers to the Address Book Group function, or add the e-mail addresses to the Nicknames function.

  • Decide whether to send your e-mail newsletter in the body of an e-mail or as a file attachment. The advantage to using the body of an e-mail is that your subscribers will be able to read your message without having to install special software or plug-ins on their computers.

  • Write or assemble your newsletter.

  • Open a new e-mail message. Address it to the group name you've assigned, or address it to yourself and paste the subscribers' e-mail addresses in the BCC field.

  • Enter a subject that will allow the subscribers to recognize your newsletter.

  • Add your content or attach the file to the e-mail.

  • Click Send.

Tips & Warnings

  • Avoid using the To or CC field for addresses. These fields allow each subscriber to see the e-mail addresses of all other subscribers. This is both unsightly and unwise. It may allow spammers access to your subscribers' names and e-mail addresses.
  • If you have a large number of subscribers, you may opt to purchase a bulk e-mail software program that will automate many of your administrative activities. If you use bulk e-mail software, consult the user manual for instructions.
  • Very long newsletters may be rejected by some e-mail accounts. Shorter newsletters stand a better chance of being delivered.
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