How to Make a Professional Facebook Account

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Many businesses and organizations are focusing a portion of their marketing efforts on social networking sites like Facebook. Used as both a promotional tool and an information portal, a professional Facebook account can be tailored to fit the needs of different types of businesses. Use Facebook's analytical tools to access statistical data related to any pages or ad campaigns you set up with your business account, which you can create in just a few steps.

  • Visit www.facebook.com, and click the link to "Create a Page for a Celebrity, Band or Business" located in the lower right corner.

  • Select the icon that best categorizes the business or profession for which the account is being made. Choose between "Local Business or Place," "Company, Organization or Institution," "Brand or Product," "Artist, Band or Public Figure," "Entertainment" or "Cause or Community." Follow prompts to enter in all required contact and relevant information.

  • Click the "Facebook Pages Terms" link to read and check off the box to agree. Click "Get Started."

  • Enter in the security words that appear in the box, and click "Submit."

  • Click the "I Do Not Have A Facebook Account" link. Type in the email address you will use for the business account. Create a password for use with log-in. Verify compliance with Facebook's guidelines by entering your birthday in the space provided. Please note that If you already have a personal account, you are not authorized to set up a business account.

  • Enter the security words that appear in the box provided. Click the link to read and agree to Facebook's Terms of Use and Privacy Policy. Select the "Sign Up Now" option to create your professional account.

Tips & Warnings

  • Business accounts cannot receive or send friend requests and will not appear in search results. A business account holder may not view user profiles and is given only limited Facebook access.
  • Facebook users found managing multiple accounts may have their account privileges permanently revoked.

References

  • Photo Credit Dan Kitwood/Getty Images News/Getty Images
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