How to Set Up an Email Autoresponder

In the area of online marketing, using an autoresponder can save you a significant amount time as well as improve your results. An email autoresponder is a device that automatically sends out emails on your behalf with minimal intervention on your part. The autoresponder can be set up to send out emails immediately when an individual subscribes to an email list. It can also be set up to send out timed emails to a list.

Instructions

    • 1

      Subscribe to an autoresponder service for your marketing program. A number of companies offer an autoresponder service and some include it as part of a web hosting package. One of the most popular autoresponder services online is Aweber.com. You will need to sign up for a subscription and make a payment for the service. Then you will be given access to a control panel that allows you to set up your program.

    • 2

      Set up the initial message for your autoresponder. This is the message that people will receive immediately when they subscribe to your email autoresponder. In this method, you will introduce yourself and tell the person exactly what they will be receiving in their email inbox. In this initial email, the recipient will also receive a confirmation link. Before the recipient can be subscribed to the email list, he must click on the confirmation link.

    • 3

      Create the other messages for your email series. You can create a series of emails that will be sent out to your database of email addresses periodically. For example, if you have a seven-part course, teaching your recipients a basic lesson, you can create each lesson in advance. Then when someone subscribes to your email newsletter, he will receive the parts of the series spaced out appropriately.

    • 4

      Customize the settings for your autoresponder. For instance, you can customize the amount of time between each message or you can send out different messages to different people. The number of customization options varies from one program to the next. You can then send out the link to your email subscription list and tell people how to subscribe.

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