How to Get Leads in Remodeling Without Telemarketing
A sluggish economy may demand greater marketing efforts toward building a home remodeling company. If you are experiencing call reluctance or dislike using telemarketing, you can find customers using other promotional methods. Using a variety of marketing activities you might get an abundance of leads for homeowners who want remodeling services. Providing your sales representatives with a steady supply of fresh leads may keep your company busy and increase your opportunities for repeat or referral business.
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Instructions
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Canvas neighborhoods to look for houses that reflect exterior wear. Observe houses that show maintenance deficiencies such as peeling paint, worn or outdated windows, doors, shutters and fencing. Knock on several doors to offer your remodeling services. Ask homeowners if they want to remodel a kitchen, bathroom, basement or other room within the house. Leave your business card and literature about your remodeling business.
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Buy home improvement leads from a list broker. Mail fliers to prospective customers that provide details about remodeling services offered by your company. Include photos and testimonials from satisfied customers from completed remodeling projects. Provide your contact information to receive inbound calls from interested customers.
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Commission a web designer to build a website that features information about your remodeling company. Create web pages that display remodeling jobs completed by your company. Ask your web designer to provide an on-screen form that allows customers to enter details such as their name, address, phone number and the type of remodeling project desired.
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Participate in home improvement trade shows. Contact local fairgrounds personnel, convention center officials and home improvement retailers to inquire about upcoming trade shows. Get details such as the trade show dates and cost for booth rentals. Set-up a display on the event dates to market your remodeling services to prospective customers.
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Post your business cards and remodeling fliers on bulletin boards at libraries, bookstores, grocery stores and local coffee houses. Advertise a discount for first-time customers who utilize your remodeling services.
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