How to Start a Web-Based Radio Station
As the FCC (Federal Communications Commission) guidelines increase in strictness, independent, web-based radio stations are gaining popularity. It is possible to start a web-based radio station for less than $100 out of pocket with a podcast and internet talk radio website. Your web-based channel can cover the topics of your choice and you can solicit advertisers in order to increase revenue and decrease your operating costs.
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Things You'll Need
- Account with podcasting company
- Headphones with noise-canceling microphone
- Web hosting (optional)
Instructions
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Register for an account with an online podcast company. This account serves as the platform and "home base" for your new web-based radio channel. You can choose to host your own site to avoid having to use the generic web address provided by your podcast host.
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Record your show daily, weekly, monthly or according to your preferred schedule. You are able to use your phone or noise-canceling headset to record your content.
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Advertise your channel on your website or blog or on message boards and forums to gain a listening base. You can have the best content on the web, but without a following it will not do much good to your wallet or your reputation as a web-based radio host.
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Consider advertising to boost your revenue. You can allow others to record a 30-second ad clip and can upload it to your podcast service to play as a commercial. You can also accept banner ads to be placed on your website.
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Tips & Warnings
Your podcast company will archive your recordings and will give you a web link to post to your website, blog, chat room or advertisement. You can use their storage system for free or you can choose to archive them on your own hosted website.
Recording your message with a noise-canceling headset will produce more professional results. This way, there will be no doorbells ringing, dogs barking, children talking or other background noises to distract listeners.
References
Resources
- Photo Credit Radio image by Francesca from Fotolia.com
