How to Customize Cars in Reno, Nevada
Starting a custom car business in Reno, Nevada will take significant finances, skill and business acumen. You will face stiff competition. There are already a number of custom car businesses in Reno, and many more within easy reach in Las Vegas and California. In order to compete successfully you need to identify an under-served niche market, or specialize in specific makes and models of cars. You must also have a large garage work space, specialized equipment and skilled professionals to carry out the work, as well as in-depth knowledge in car customization, automotive history and vintage vehicles.
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Instructions
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Locate suitable workshop premises in Reno. You will need adequate space for work areas, a spray painting booth and vehicle and parts storage. The premises must be commercially zoned for car customization, be located in a safe and easily accessible neighborhood and have power and water supplies. Contact commercial property agents, such as Trinity Commercial Real Estate at 6121 Lakeside Drive; Suite 205; Reno, Nevada 89511; 775-851-9500. This company, for example may help you find out what premises are available and what you can expect to pay for a leased property or outright purchase.
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Find suppliers for the equipment you need and compare prices and lease options. Find local auctioneers and used machinery sales specialists, such as Brasher's Auto Auctions to find out about upcoming Reno auctions. Purchase or lease a wide variety of equipment, including a diagnostic machine, refrigerated evaporating system, air compressor and tools, lift, hoist, jack, spray equipment, parts washer, sanders, grinders, welders, manual tools, audio tools, industrial sewing machine, protective health and safety equipment, work benches and storage cabinets and cases.
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Hire trained and experienced custom car professionals. You will need a specialist team including engineers, mechanics, technicians, bodywork specialists, paint sprayers, audio electrical specialists and upholsterers. Building a custom car is extremely labor-intensive and attention to detail is crucial. It is essential that you build a reputation in the custom automotive world based on quality workmanship. Advertise for staff online and in local Reno publications.
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Customize at least one vehicle to use as mobile advertising for your business. Showcase your custom cars by attending car shows and automotive events, such as Reno Daze each August. Many small towns also hold weekly or monthly custom car and cruise night events where you should be seen. These events will give you the opportunity to make contact with potential clients and network with other automotive specialists that you can collaborate with. Check Festival and Shows website for information on upcoming events and venues.
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Learn as much as possible about automotive history and classic cars. Custom builds are often based on designs from the 1940s and 1950s and it is important that you are familiar with vintage vehicles from that era. Keep up-to-date with trends in customization, design, new techniques and equipment. Try to encourage local celebrities to use your services, by offering them special deals. This will raise your profile. Customize a car to a casino theme and encourage a local casino to display it at their facility.
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Tips & Warnings
Consult with the Small Business Administration's Reno office for free advice and resources on business start-up.
References
Resources
- Photo Credit Custom auto door image by Digital Photique from Fotolia.com
