How do I Create & Sell Postcards Online in Europe?

How do I Create & Sell Postcards Online in Europe? thumbnail
Create and market your own postcards online.

With the advances in technology and world globalization, artists have more opportunities to sell and profit from specialized photography postcards, or other types of hand crafted postcards. These can be sold both in the UK as well as around the world. However when making and selling postcards to a UK market, it is best to use websites that cater to the UK and offer products in euros and not in dollars. Traffic coming from these websites can then be sent to your own website, by following up with your UK customers once they have bought your product.

Things You'll Need

  • Paper decorative items
  • Calligraphy pens
  • Paint
  • Gold leaf
  • Silver leaf
  • Ribbon
  • Rafia
  • Glue
  • Printed art designs for decoupage
  • Envelopes
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Instructions

    • 1

      Create your own postcards from artwork or make handmade paper and embellish with ink stamps, paint, calligraphy, photographs or decoupage. You can also add gold leaf or silver leaf designs or any other personal artistic pads that make will make your postcard more interesting.

    • 2

      Make, find or purchase envelopes that match your postcard artwork. You can find recycled envelopes or artistic envelopes at any local crafts store. Tie or package your postcard and envelopes in cellophane, ribbons or raffia cord. Make it look attractive, well-made and especially handmade. Put together enough postcards, say you can send 20 or 30 at a time to customers. This way you won't have an order come in and not be able to fill it.

    • 3

      Make postcards from your photography work. Adjust your photographs in any digital imaging software you use. Resize your final image so it prints to the standard 4-by-6-inch postcard size. Add special effects or colors and continue adjusting until you have an image you like for your postcard. Add any text, logos or anything else you want. Send your finalized product to an online printing service like The Postcard Company, the Virtual Printer or Colour Pay for as many postcards as you want from the image you are uploading. Wait for the postcard and envelopes to arrive at your UK mailing address.

    • 4

      Sign up as a seller at an auction website like eBay UK, Etsy or Home of the Handmade (See Resources). All of these websites help artists sell their work in the UK. Create a sales listing and open a Web store at any out of these auction, or craft websites.

    • 5

      Wait for your postcard to be purchased from one of these websites. Mail the postcards along with a business card giving your Web store address or personal website address.

    • 6

      Promote your postcard auction listings through social networking sites like Facebook, Twitter, LinkedIn or MySpace. Add customers as friends on your social network profile. Email newsletters, promotions or offers to customers who have bought postcards from you on the auction listings or directly from your website.

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References

Resources

  • Photo Credit Jupiterimages/Goodshoot/Getty Images

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