How to Sell Silk Flower Arrangements at a Craft Fair
Silk flower arrangement crafters have many types of venues to sell their creations, including wholesale to brick-and-mortar stores, online and at temporary events. One type of temporary event that can be particularly lucrative for silk flower arrangers is craft fairs. In most areas, craft fairs are held year-round. In order to successfully sell silk flower arrangements at a craft fair, there are several things you should keep in mind.
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Instructions
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Research the craft fairs in your area by browsing Internet crafting forums, looking though craft fair directories, community and city event calendars.
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Try to visit each craft fair where you are considering being a vendor before committing. This will allow you to see how many people usually attend and the quality of vendors at the fair.
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Book your space at a few craft fairs throughout the year to bring in steady revenue. Choose craft fairs based not only on their locations and fees, but whether they have a reputation for bringing in large crowds. Send in the required forms and fees well before the deadline of each craft fair.
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Make appropriate silk flower arrangement for the season, using colors and flower types associated with the time of year in which each craft fair will take place. For example, during the winter holiday season, poinsettia arrangements would sell well. During the spring, calla lily and daisy arrangements would be more suitable.
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Ask the coordinator of the craft fair whether you will need to obtain a sales tax certificate from your city or state, and how to get it. In areas where sales taxes must be collected, you may need this document to sell silk flower arrangements at craft fairs.
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Plan the design of your craft fair booth so your arrangements don't look crowded. You can accomplish this by displaying the arrangements at varying heights. Stage a mock display before the date of your craft fair to ensure your booth will look the way you want it to. Ask friends and family to assume the role of a craft fair shopper and offer suggestions for improvements.
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Promote your booth at least two months before the date of each craft fair. You can launch a promotional website with photos of your arrangements, open accounts on social networking sites or pass out business cards with craft fair dates to clients and people you meet.
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Print brochures or business cards to hand out to customers and passersby at the craft fair. Those who purchase from you may want to buy again in the future, and those who express interest but don't buy an arrangement may have a need to get one at a later time.
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Tips & Warnings
Remain firm on your silk arrangement prices, taking into account the cost of materials, labor and fees. If customers try to haggle, gently explain your prices are already as low as they can be. The only time you should consider markdowns is during the last few hours of a craft fair, if you want to get rid of your stock.
