How to Sell Wholesale Products Online
You will be marketing your products to other wholesalers, retailers or entrepreneurs when selling wholesale products online. Therefore, most of your sales will be in volume at low prices. Your first step will be to determine what products you want to sell. Read through business opportunity or retail trade magazines such as "Business Opportunities," "Online Retailer" and "Home Business." Find out what wholesale products are being sold successfully via the Internet. Make a list of products that you want to sell wholesale online.
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Things You'll Need
- Wholesale or manufacturer supplier
- Sample products
- Digital camera
- Website
- Online coupons
- Shipping labels
Instructions
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Contact your local county administration office or city hall. Find out what permits or licenses you will need for your business, as you will not need a vendor's license as a wholesaler. Go to Business.gov and search your state for business licenses or permits you may need.
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Find a wholesale or manufacturer supplier for your online wholesale business. Visit the NAW (National Association of Wholesaler-Distributors) website at Naw.org. Call the NAW and have them send you a list of wholesale suppliers. Check the Thomasnet.com site for potential American manufacturers, according to Businessknowhow.com.
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Call various wholesaler and manufacturer distributors. Ask these companies what products they sell. Try to limit your supply source to one company to simplify your ordering and shipping processes. Ask the wholesaler or manufacturer suppliers if they drop-ship products, which means they will ship products out for you. Choose the drop shipping option if you want to keep your inventory levels and expenses down. Select the supplier that offers your the lowest cost so you can attain the highest profit margin possible.
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Create a website for your online wholesale business. Use various free website templates that are available at Yahoo.com or Freewebsitetemplates.com. Hire web designer to create your website if you want better graphics. Obtain pictures of your products through your supplier. Order product samples and take pictures of your products if your supplier will not provide you with the pictures.
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Find various trade publications in which to advertise. Go to Tradepub.com and order some free retail and wholesale publications. Place classified or small display ads in the publications that best target retailers, wholesalers and flea market professionals. List your website in major search engines such as Yahoo.com, Altavista.com and Google.com.
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Retain e-mails of customers when they purchase your products. Ask these customers in advance if they would like to receive future offers from you. Send special deals or coupons to customers that request additional information.
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Order from your supplier when retail and wholesale customers place orders. Create a shipping label with your customers name and address. Send the shipping label and order to your supplier along with your wholesale payment for the products. Keep the remainder of the money as profit.
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Tips & Warnings
Create a fair return policy for your retail and wholesale customers. For example, allow customers to return damaged merchandise or orders that were sent by mistake. Check with your supplier on their merchandise return policy. Tell your customers where to send damaged merchandise. Order replacement products for your customers immediately, as they have their own customers.
References
Resources
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