How To

How to Market Your Patent

Contributor
By eHow Contributing Writer
(13 Ratings)

Your concept may be novel and your invention may be exactly what everybody needs. However, unless you get your patented idea from the drawing board into your customer's hands, it won't do anyone any good. For inventors, marketing = manufacturing + distribution. Here's an overview of your options for getting your invention made and out the door.

Difficulty: Challenging
Instructions

Things You'll Need:

  • Patent Marketing Services
  • Patent Software
  1. Step 1

    Begin the manufacturing and distribution process as soon after filing your patent application as possible, even before the patent is issued.

  2. Step 2

    Create an actual working model of your invention for demonstration to potential customers, manufacturers or distributors.

  3. Step 3

    Decide how your invention is to be manufactured and distributed. Some options include the following: find someone else to manufacture and distribute it for you; use an invention broker to arrange the manufacturing and distribution; manufacture and distribute it yourself; sell your invention to a manufacturing/distribution company outright.

  4. Step 4

    Persevere. Successfully getting an invention to market is usually a difficult and time-consuming process.

Tips & Warnings
  • If you have filed a regular or provisional patent application (see "How to File for a Patent," under Related eHows), your invention enjoys "patent pending" status, which makes it very unlikely that the company will steal your idea.
  • There are many factors to consider when deciding whether an invention is marketable, including its cost, size, effect on health and safety, time-saving aspects, ease of use, ease of production, durability, ease of repairs, and reliability, as well as the size of the potential market for the invention.
  • If you want your invention to be successful, pursue commercial exploitation with all the energy that you can devote to it.
  • Use an "inventor's notebook" to carefully document your idea, detailing how and when you came up with it. Also use it to describe your efforts to build and test your invention. Your notebook will be proof of your invention date if someone later claims that they invented it first.
  • If you decide to enlist the services of an invention broker, make sure the professional has a successful track record. The broker is required to provide this information to you upon request. Also, as a general rule, choose invention brokers who work on a contingent-fee rather than a fixed-fee basis.
  • Successfully marketing an invention requires a lot of know-how. This short checklist suggests a course of action, but to be successful, you'll have to educate yourself further about manufacturing and distributing your particular type of invention.
  • This information is not intended as a substitute for personalized advice from a knowledgeable lawyer licensed to practice law in your state. For specific, up-to-date advice geared to your specific situation, consult an expert.

Comments  

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on 7/2/2009 I am a patent inventor and I had a good experience marketing my own patents and from this experience I say that the only one who can do patent marketing is the patent owner himself, cause the marketing companies make you sign a contract that grants exclusive right for selling the patent, and then they wait till a company reads about your patent in the OG and just take money from you without doing anything, so my advise is: get a list of manufacturers from http://www.thomasnet.com then get the contacts of the IP attorneys of those manufacturers from USPTO at https://oedci.uspto.gov/OEDCI/ (Just put the manufactirer name in the Business/Firm Name field) and contact them yourself, their reply takes 6 to 24 months normally, and finally I advise you NEVER OFFER YOUR PATENT FOR SALE BEFORE IT IS GRANTED CAUSE ACCORDING TO LAW THIS IS A CRIME AND YOU CAN BE IMPRISONNED FOR IT

david1234 said

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on 9/25/2008 on 9/24/2008 Can someone compile a list of companies that are strait forward and do not charge a upfront cost to market and sell your invention? I hear mention of bad ones everywhere but not one single name of a good invention marketing agency/ good licency agent

DAvid Zhou -patent owner
davidzhou52@yahoo.com

david1234 said

Flag This Comment

on 9/25/2008 on 9/24/2008 Can someone compile a list of companies that are strait forward and do not charge a upfront cost to market and sell your invention? I hear mention of bad ones everywhere but not one single name of a good invention marketing agency/ good licency agent

DAvid Zhou -patent owner
davidzhou52@yahoo.com

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on 3/10/2008 I have heard of Intelledge company that can help sell patents. they say that they offer a no-risk sales service. I think they are intelledge.com

judahray said

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on 2/19/2008 Can someone compile a list of companies that are strait forward and do not charge a upfront cost to market and sell your invention? I hear mention of bad ones everywhere but not one single name of a good invention marketing agency.

Judah Ray
jrayla@aol.com

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