How to Sell Soup Jars
If you're looking to can your own soup, you need jars to seal the delicious creations. Soup manufacturers like Earth's Best and Don Pomodoro compete with well-known brands like Progresso and Campbell's for the attention of consumers. Packaging is a major part of their strategy. To compete with packaging, they use soup jars instead of cans to give the illusion of quality. As a business opportunity, selling jars to businesses and home chefs could be profitable.
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Instructions
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Selling To Manufacturers
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Blow your own glass. Sign up for a glass blowing class at a local art studio. Heat the glass with a kiln. Once the glass is soft, use a blowpipe to create a bubble which will become the open space of the jar. Shape and design the glass. Cool the glass down once it is completed.
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Create with the business customer in mind. In the book Bottles and Jars, author Wendy Blaxland writes, "Glass and plastic containers are sold to manufacturers who need packaging for the goods that they make. The containers are sold at trade fairs where a number of manufacturers show their goods, or over the Internet."
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Build a website for corporate customers to review. Register your business name as a domain name, if it's available. Hire a professional web designer to make sure your website makes an impression on your corporate visitors.
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Seek an audience with soup manufacturers. Initiate contact with the marketing department of a soup manufacturing company. Take pictures of the jars that you have created. Write a letter of introduction. Send it to the purchasing departments for soup manufacturers.
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Hire sales professionals on a commission basis and assign sales reps to regions and make them responsible for closing deals with soup manufacturers. Call as many manufacturers as possible daily.
Selling to the General Public
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Collect soup jars. Travel to the restaurants in your city and pick up their discarded jars. Ask family and friends to save jars. Visit yard sales. Clean all the jars with bleach and hot water before trying to sell them.
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Buy a reference guide that gives the value of soup jars just in case as you are collecting, you collect one that is worth thousands of dollars.
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Jazz up your jars. In the book Jazzy Jars: Glorious Gift Ideas, author Marie Browning writes, "Using decoupage allows you to decorate jars with many types of paper, including wrapping paper, printed napkins, stamped handmade papers and postage stamps."
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Create an online account with Etsy, eBay, Amazon and other online sales outlets with a build-in consumer base that allows you to tap in to extensive customers lists.
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Advertise your jars for sale on Craigslist. Upload a few pictures of jars that you have. List the selling price and several methods for which potential customers can get into contact with you to make the purchase.
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Rent a booth at a flea market. Set up your booth in a decorative manner. Display your nicest soup jars to entice people to come over.
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Hold a yard sale if you don't have any luck at the flea markets. People are looking for bigger bargains at yard sales; you may have to mark your prices down accordingly.
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References
Resources
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