How to Do Makeup for Fair Skin

Fair-skinned beauties are fortunate in that their milky complexions are the ideal canvas for a rainbow of lush makeup colors. The key to harnessing the beauty of pale skin is to play with contrast. Vibrant eyeshadow color looks stunning against translucent pale skin while pinup-style red lips are a classic for creamy complexions. Peachy cheeks can give a fresh, modern look. The key to successfully wearing these styles is to enhance a single feature with bold color while downplaying the rest of the face for the ultimate in show-stopping contrast.

Things You'll Need

  • Foundation (ask a cosmetician to help match your perfect shade)
  • Blush (apricot or peach-colored)
  • 2 eyeshadow colors (1 neutral shade such as matte brown or beige and 1 vibrant shade such as lavender, electric blue or deep plum)
  • Lipstick (deep red)
  • Lip liner (red)
  • Lip gloss (clear)
  • Black eyeliner
  • Black mascara
  • Makeup brushes


  1. Enhanced Eyes

    • 1

      Apply foundation evenly over the entire face. Begin at the center of the face and blend outwards paying special attention to under the eyes and around the nose. Foundation will provide a smooth, flawless base for the rest of your makeup.

    • 2

      Sweep the neutral eyeshadow over your entire lid using a makeup brush. Extend the shadow right up to the brow bone.

    • 3

      Swirl your eye makeup brush into the vibrant eyeshadow and dab the color into the crease of your eyelid. Blend the shadow into your crease using a windshield-wiper motion.

    • 4

      Line your eyes with the black eyeliner along the lash line using a smooth, even pressure. If your hand is unsteady, try using small dashes to fill the lash line instead of one continuous line.

    • 5

      Sweep two coats of mascara onto the lashes and apply clear gloss to the lips.

    Fresh Cheeks

    • 6

      Follow Steps 1 and 2 of the "Enhanced Eyes" makeup look. You will be leaving the eyes and lips neutral to allow the cheeks to take center stage for this look.

    • 7

      Sweep your apricot blusher from the hollows of the cheeks to the temples in a smooth motion. Peachy, coral shades are a fresh, unexpected look for cheeks and when allowed to shine without competition from made-up eyes or lips and the result is stunning.

    • 8

      Lines eyes with black eyeliner and sweep two coats of mascara over eyelashes.

    • 9

      Finish with a coat of clear lip gloss for the perfect, understated pout.

    Pinup Lips

    • 10

      Follow Steps 1 and 2 of the "Enhanced Eyes" makeup look. You will be leaving the eyes and cheeks neutral to allow the lips to take center stage for this look.

    • 11

      Line the natural lip line with your red lip liner. After tracing the outline of the lips, use the liner to fill in the entire lip. This trick will keep the lipstick in place longer while also producing a richer, more opaque shade of red.

    • 12

      Apply the red lipstick and follow with clear gloss.

    • 13

      Lines eyes with black eyeliner and sweep two coats of mascara over eyelashes.

Tips & Warnings

  • When selecting your vibrant eyeshadow color, choose a blue-toned color such as turquoise of lavender. These shades really perk up a fair complexion.
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  • Photo Credit beautiful sexy girl image by MAXFX from

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