How to Get Into Medical Marketing Without a Degree
Getting a college education can open a lot of doors for you, no matter the occupation you decide to pursue. If you are willing to work hard, however, there are ways to slide into a profession without that piece of paper. Medical marketing is indeed one of those white-collar professions, but is driven more than anything by one thing: success. With a little luck and a lot of hard work, you will be able to help design advertising in the medical field without a degree.
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Instructions
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Immerse yourself in the field of medical marketing. Without a degree, you will have to convince others of your knowledge in other ways. Online and print publications such as Medical Marketing and Media and the Journal of Medical Marketing will keep you up-to-date with regard to the latest developments in the industry.
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Write all the marketing material you can to gain experience. Unfortunately, this material will likely never see the light of day, but such writing is an integral step in your development as a professional. Compose commercials for imaginary clients in the medical industry--print ads, social networking posts and radio spots. It's all about experimenting.
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Build a marketing portfolio that will advertise your skill and interest. Barbara K. Mednick, writing for the Minneapolis Star Tribune, advises you to make this as professional as possible. She further notes that your portfolio should include documents such as your resume, examples of presentations and an expression of your goals in the industry.
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Submit your marketing portfolio to nearby companies in the medical and marketing industries. These can be found on employment websites. For example, if you are in the Windy City, you can find a robust list at the Chicago Advertising Agencies Network. In your cover letter, you shouldn't hide the fact that you don't have a degree, but you shouldn't make that the centerpiece of your letter, either.
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Emphasize to those who interview you that you are dedicated and willing to work in any capacity needed. There will likely be many candidates who do have that college degree, so you will probably have to begin in an entry-level position or on a freelance basis.
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