How to Advertise My Business on My Car

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Some design shops specialize in creating and placing vinyl car wraps.
Some design shops specialize in creating and placing vinyl car wraps. (Image: Ikonoklast_Fotografie/iStock/Getty Images)

Since you already own a vehicle, advertising with stickers or magnets on your car windows or doors is a great way to promote your business. Another option is to wrap your entire vehicle in a vinyl wrap. It is important to research any legal restrictions on car advertising in your local area.

Advertising Strategies

Stickers and magnets are the inexpensive way to advertise on a car. You can typically get a custom-designed sticker or magnet up to 24 inches by 18 inches for well under $100. Many small-business operators put a custom magnet on the side frame of their car or put a sticker on the rear window. The prominence of the magnet or sticker impacts performance. A custom vinyl wrap ranges from several hundred dollars to a few thousand, depending on the material and whether you have a full customized design or simple logo placements in multiple spots.

Limitations and Concerns

While vehicle advertising is common in many communities, you may have local laws and ordinances that restrict their use. Some cities don't allow mobile ads or limit their size and placement. Community associations may also have policies that prevent you from parking a vehicle with promotions on it on the street. Such policies negatively affect the amount of exposure you get in your neighborhood.

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