How to Make a Brochure in QuarkXPress

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QuarkXPress is a page layout software program used professionally by designers to lay out newspapers, magazines, books and other materials for publication. A page layout program allows a designer to work on multiple pages within one document and manipulate how the pages are printed. QuarkXPress is often used for large-scale printing projects but can be used with smaller projects as well. A simple tri-fold brochure can be easily set up, and then the template can be reused on multiple projects.

Things You'll Need

  • QuarkXPress 8
  • Two 12-by-9-inch digital photographs at a resolution of 300 dpi (dots per inch) for the brochure background
  • Photographs that relate to your brochure text
  • Photograph of an interesting design that is 12-by-3-inches at 300 dpi for a decorative banner on the front
  • Prewritten text of what you want your brochure to communicate
  • Photo editing program
  • Take time to think about what you want your brochure to communicate. Brochures are attractive information pieces that are easy for people unfamiliar with your business, product, or organization to pick up and read.

  • Open QuarkXPress 8. A dialog box will open. Choose "Create Project." The Page Layout dialog box will open. Select "Letter Size" and "Landscape." Make sure all of the margins are set at 1/2 inch. Select "Three Columns." Hit "OK" to finish setting the guidelines for a tri-fold brochure.

  • Right click the "Page 1" icon on the Page Layout panel to the right of the drawing surface, if you are using a PC. Or hold the "Control" key and click the icon on a Mac. A dialog box will open. Choose "Insert Pages." The Insert Pages dialog box will open. Choose "Insert" after page 1. You now have both pages of your brochure created.

  • Open the background photo you would like to use on the front of the brochure in a photo editing program and make sure it is 12-by-9-inches and 300 dpi. Insert the photo into Quark by clicking on the "File" tab, then select "Import." Browse for the photo on your computer. Select it and hit "OK."

    With the Item tool, which looks like a cross with arrows on the ends, grab the photo by clicking on it and move it so it is centered on the page. Then select the Picture Container tool, which looks like a picture frame. Both tools are located on the tool bar to the left. Select the "Item" tab from the menu bar at the top of the screen, then select "Modify" from the pull-down menu. The Modify panel will open. Select the "Picture" tab in the Modify panel. Slide the opacity to 20 percent and hit "OK." This will make a ghosted, or lighter, background so the text in the brochure can still be read.

  • Create a text box on the top-right column of page 1 for the title using the Text Content tool, which has a capital "T" on it located on the left toolbar. In the Text Toolbar that should have appeared along the bottom of the screen, choose a font that is easy to read for the title. Fonts like Arial, Veranda and Myriad Pro are good choices when bolded. There are also many more decorative fonts, but if you use one of these, make sure it is easy to read. Try several. When you highlight the text in a text box, the Text Toolbar will allow you to change all attributes of the text like placing it in bold or italics and changing its size, justification, color and transparency.

  • In your photo editing program, crop the photo of the design to 12-by-3-inches. Import the photo the same way as in Step 4. Use the Item tool to move it under your title, or wherever it looks best. Add a drop shadow by selecting the photo with the Picture Container tool and then selecting the Item tab from the menu at the top of the screen, then "Modify." In the Modify panel, select "Apply Drop Shadow" and hit "OK." Since you have used a drop shadow on your design photo, use drop shadows on any other photos you use too.

  • Place another text box on the center column of page 1, and add your contact information. When folded, this column will be the back of the brochure.

  • Place another text box on the left column and any photos that correspond with the text you place on that page.

  • Add information that is important on the right-side column of page 1. This column is folded over so that the information will be the first thing readers see when they open the brochure. It is a good place to add a photo.

  • Click on page 2 by selecting the "page 2 icon" on the Page Layout panel to the right of the screen or by clicking the "page arrow" at the bottom left of the screen. This is the page where the majority of your information goes. There are three columns on the page to work in. Create text boxes in each column. "Cut and paste" the text in first text box on the left side of the page. To "cut" the text select the text from your Word document then use the shortcut "Ctrl-C" on a PC and "Command C" on a Mac. To "paste" the text in the first text box to the left, place the cursor in the text box and use the short cut "Ctrl-P" on a PC and "Command P" on a Mac.

    To link the text boxes so the text flows into all the boxes, select the Text Content tool which looks like a capital "T" and then the "link icon" which looks like a chain link. Select the first text box by clicking it, then select the text box in the center column, then the select the text box in the right column. All the text boxes should be connected.

  • Finish by adding color to the title if you think that adds to the design. Bold any of the text if you think it conveys information that needs to be emphasized like subtitles.

    Add photos and drop shadows as desired.

  • Print out a copy of your brochure, and tweak it until you are satisfied with all the elements and how they relate to each other.

    Text boxes and photos look best if they are of a uniform width and aligned. If you need to align photos and text, select the elements you want to align. Then select the "Item" tab from the menu at the top of the screen, select "Space/Align," then select "Item Relative," then "Top Align."

    Ask someone else to proofread your brochure and give suggestions.

References

  • Photo Credit two computer mouse image by Imagenatural from Fotolia.com
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