How to Make a Newsletter for Free
Newsletters can serve as valuable communication and marketing tools. For example, large corporations use them internally to keep employees apprised of corporate happenings. Small businesses can use them externally to keep clients abreast of new product developments. Freelance contractors can use a personal newsletter as an extension of their resume, letting potential business partners know about current projects. Creating a free newsletter is easy once you have all of your content ready to go.
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Instructions
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1
Go to Microsoft Office Online to peruse the free newsletter templates available (see Resources). Choose a template considering your brand message and the amount of data you plan to include.
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2
Download your preferred template onto your computer and insert text and images in the sections that remain constant for each issue. These can include your company's logo, staff box, editor's photo, etc. Save and exit. This file will serve as your template to use each time you publish your newsletter.
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3
Open your newsletter file again. Save the file as your current issue. (Do not overwrite the template you created in Step 2.) Add the editorial content to the template, starting with the most timely information at the top of the front page. Experiment with different font styles and sizes for text, headlines and special sections.
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4
Proofread the newsletter before sending it to the people on your distribution list. According to CompanyNewsletters.com, although proofreading can be a mundane task, it is necessary for your newsletter to look professional and polished.
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Tips & Warnings
Include at least one, clear photo or graphic per page to help break up the copy and keep the reader's eye moving effortlessly throughout the newsletter.
References
Resources
- Photo Credit mouse and keyboard image by PinkShot from Fotolia.com
