How to Start a Telephone Dating Service
Telephone dating services have been in existence for decades, and are most commonly used by single adults to meet new friends, find activity partners or connect with potential romantic partners. Even with the growing use and popularity of Internet dating, telephone dating is still in demand across the country. There are a wide variety of niches for telephone dating services, and this industry can be very profitable. Some companies charge as much as $4 per minute on calls. Starting a telephone dating service requires thorough research and planning to be successful.
- Difficulty:
- Moderate
Instructions
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1
Choose a niche. This will help you target your market and advertise more effectively. For example, your telephone dating service can cater to military singles, singles of a certain ethnicity, age, geographic area or sexual orientation. It also can cater to singles with a particular interest.
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2
Name your dating service, and obtain an assumed name certificate (commonly called a DBA, which stands for "doing business as") from your county and a tax identification number from your state, if required.
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3
Familiarize yourself with the FCC's guidelines regarding advertising and using 1-900 numbers for commercial purposes. You need this type of number for your telephone dating service, and you want to be sure you don't break any laws.
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4
Purchase a 1-900 number from a company such as Advanced Telecom Services. You will be paid by the minute by people who call your dating service through your 1-900 number. You can set any rate you'd like, but should charge what is reasonable for your specific niche. The number will cost you between $695 and $1,200 (one-time fee), depending on whether you decide to purchase additional services to go along with your number.
Billing and payments are typically handled through the company from which you purchase your 1-900 number. You usually will need to pay a monthly maintenance fee for this ranging between $25 and $75.
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5
Promote your telephone dating service by placing targeted online ads, launching an information website, placing print ads in local business directories, placing fliers in your local nightclubs, adult novelty stores, and exotic dance clubs, or producing and airing a local commercial. Producing a commercial is the most expensive option, but it can be very effective for advertising a telephone dating service.
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- Photo Credit telephone 1 image by Aussiebloke from Fotolia.com
