How to Start a Donation Website
Starting a donation website allows you to be able to easily accept payment from donors looking to contribute to your cause. It also makes the donating process easy for your donors. While you will need to pay for the hosting and domain registration, if you are willing to invest an hour or two learning some basic hypertext markup language and search engine optimization (SEO), you can cut costs by designing the site yourself.
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Instructions
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Select an appropriate name for your website and then select a domain registration and web hosting site. When looking for a web host, ensure that you have access to quick customer service and a free website template that you like. Alternatively, you can opt for a blog, such as Blogger.com, which is free. However, keep in mind that a paid website will have a much shorter URL, which looks more professional and is more easily searchable. Either option allows you to integrate with PayPal.
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Design your site to include a page detailing your cause/charity, a privacy page which confirms the security and privacy of their donations, and a page detailing how the donations will be used. Develop a story for your cause and give clients detailed information about why this cause is important. Include information about the organization and how it was formed to reassure donors that your cause is legitimate. Use SEO to ensure that your site is filled with relevant keywords that will help donors find your site.
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Upload photos related to the cause to help give donors a better idea of what they are supporting.
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Sign up for a PayPal account, which is the most commonly used online money transfer service, to reach the widest audience. Almost anyone who shops online has a PayPal account. However, donors won't need a PayPal account in order to be able to donate. Plus, PayPal allows you to easily set up a donation button and accept online donations. Keep in mind that you will pay a fee for each transaction.
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Click on the “Merchant Services” tab within PayPal to begin creating a donate button for your site. Scroll down and select the “Donate” link under the “Create Buttons” tab. Set your parameters accordingly, such as the contribution amount and transaction notifications and the size of your donate button.
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