How to Start an Irish Pub

Authentic Irish pubs are popping up in metropolises around the nation. For many reasons, authentic Irish pubs appeal to the average American, who likely claims some degree of Irish or British heritage. Like traditional Irish pubs, those in America offer something unique from the average bar. The laid-back, family friendly atmosphere, combined with traditional Irish fare, drink and music is an appealing option for those looking for a change of pace from the typical nightlife or chain restaurants. Starting an Irish pub is a promising venture for an entrepreneur who understands what makes the Irish way of life so appealing and who can re-create the design and feel of a true Irish pub.

Things You'll Need

• Business license
• Location
• Contractor
• Zoning approval
• Liquor license
• Inspection
• Food permit
• Staff
• Decor
• Bands

Instructions

1. Go straight to the source. Spend a week in Ireland visiting dozens of pubs to get firsthand knowledge of what an authentic pub looks like. Take notes and pictures as you sample food, drink, music and entertainment. Look for decor, signs, tins and knickknacks to purchase for use in your pub. While you can review dozens of Irish pub floor plans online, you can’t capture the ambiance without visiting an authentic pub.

2. Scout out potential locations for your Irish pub. Significantly reduce your startup capital requirements and avoid zoning issues by moving into an old restaurant. Analyze foot and car traffic at each location. Contact your utilities companies to get an idea of what you can expect to pay in utilities. Consider parking, access, local businesses that may draw in more customers, potential competition and the cost of revamping the building. Your pub should project a warm and cozy feel. A location with a fireplace or wood floors is a bonus.

3. Revamp your Irish restaurant to create an authentic look and feel. Contact a design company that specializes in designing Irish pubs to help you create an authentic look and feel, or hire a local contractor to help you re-create your idea. Prior to construction, submit building plans.

4. Obtain the necessary licenses, to include a business license, liquor license and food permit, and schedule an inspection of your kitchen with the local health department.

5. Hire a friendly staff of Americans and Irish. Implement a training program all staff must undergo that details the type of customer service you intend to offer, such as recognizing regulars by name or any special accommodations for kids; knowledge of interesting Irish history that the waitstaff can entertain customers with; and knowledge of the menu, so that employees can offer genuine food and drink suggestions.

6. Develop a menu of authentic fare or a combination of American food and Irish food. Many Irish pubs in America don’t offer true Irish fare, which can leave patrons disappointed. Remember that your customers can get buffalo wings just about anywhere. Draw clients in by offering something different. Fish and chips, steak and mushroom pie, corned beef and cabbage, stew, bangers and mash, bread pudding, soda bread and Irish breakfast are popular traditional fare that will appeal to the masses. At a minimum, your drink menu should include Guinness, a variety of lagers, Irish whiskey, Irish cream, teas and coffee.

7. Hire Irish bands and entertainment.

Tips & Warnings

• Advertise and participate in local Renaissance fairs and Highland Games.

References

• Irish Pub Concept: Why Irish Pubs?

Resources

• Ol Irish Pubs: Examples of Irish Pub Decor
• The Pub Shoppe: Buy Irish Pub Decor
• Irish Pub Stuff: Irish Bric-a-Brac and More