How to Set Up an Ebook Sales Website
According to the International Digital Publishing Forum, ebook sales have been steadily rising since 2005 to become a multi-million dollar industry. One of the most important factors in ensuring your ebook is a success is a website that is informative, well organized and easy to use. While the actual content of your ebook is extremely important, very few people will be willing to shell out their hard-earned cash for your words if your site looks amateurish or is difficult to navigate.
Other People Are Reading
Instructions
-
-
1
Write a thorough description of your ebook. Tell your potential customers how your book will benefit them.
-
2
Provide a page where potential customers can contact you and learn more about you. Provide your email address, name and a short paragraph about your background, family, education or whatever is relevant to the type of ebook you're selling.
-
-
3
Upload your ebook to your website with an FTP program, such as CuteFTP or WS_FTP.
-
4
Set up a thank you page that your customers will be directed to after they have purchased your ebook. The thank you page should contain a note thanking the customer for his purchase and a clickable link to the page where your ebook is located so that he can download it.
-
5
Set up a way for customers to pay for their purchases. Try a third-party company such as iBill.com, OrderButton.com or ClickBank.com to accept credit card payments. Set up a link or button that takes customers to your order page and place it at the top and bottom of every page on your site.
-
6
Protect your ebook with a password. Many web hosting companies provide a place to set up a password within the control panel. Software, such as Armadillo, can generate keys for your customers to type in to gain access to your ebook. DigiBuy creates unique URLs for customers to download your ebook that expire within one or two days.
-
1
Tips & Warnings
Most of your ebook sales website should focus on the features of the book and why people should buy it. Incorporate sample paragraphs or chapters from the text so that customers can see a preview of your work before they buy.
Add a photograph of yourself and consider adding a phone number to a dedicated line. Customers will view you as more trustworthy if they feel they can attach a face to the name and can actually speak to you.
Add testimonials from previous buyers if you have them. Include a note on your thank you page asking customers to email you and tell you what they thought of your book. This will help you get some great testimonials and provide you with constructive criticism to improve your book. Make sure to include a disclaimer stating that any email testimonials may be used for commercial purposes on your ebook site or ask each customer who emails you to respond with permission to use their words or name on your site.
