How to Create a Facebook Page for Businesses
User profiles on Facebook are intended for individuals to connect and interact with one another and cannot be used for businesses. If a business is discovered using a personal profile, Facebook will shut down the page without warning. For that reason, Facebook has created "Pages," which is specifically made for organizations, businesses, bands, public figures or artists to promote themselves and create a "fan base." To create a business page, you need to have a personal account. The Facebook page is created from within your personal account.
Instructions
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Log in to your personal account. Enter the address http://www.facebook.com/pages/create.php or from within your personal page, click on the first "Applications" link in the lower left-hand corner, "Ads and Pages."
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Use the drop-down menu to choose what type of business you are creating a page for. Enter the name of your business and select "Create Page."
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Upload an image to be your business page icon. This should be something that is an obvious icon, symbol or photograph that represents who and what your company is.
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Personalize your page by adding detailed information about your company and selecting which applications you want to be included in the page. Detailed information can include your mission statement, what you sell, hours of operation, website address, phone number, physical address, employees, calendar of events, photos and video.
In addition to basic information and photos, some applications available on the page include a "Wall" for yourself and fans to leave comments, "Discussion Board" for fans to engage with one another, "Events" page to inform fans about upcoming events and "Reviews" to let fans leave comments about your business.
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Publish your Facebook page. This will make it available to the public.
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Promote your Facebook page on your company's website and through an email blast. Also reach out to friends and family and ask them to become fans.
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Tips & Warnings
Update your page on a regular basis to keep people interested and draw in more fans.
