How to Pick a Paint Color Combination for a Commercial Building Exterior
Scott Smith, a licensed painter, says on his website in the article "Choosing Colors: Considering the aesthetic and psychological effects of your color choices" that "Color plays a large roll in how we react to situations, how we relax, how we are stimulated, and even affects the way we eat and socialize with others." You must consider all of this when picking a paint color combination for a commercial building exterior. Does this Spark an idea?
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Instructions
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Choosing a Main Color
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Consider the type of customers that you want to attract. For example Mr Smith says that orange is "is associated with low quality or being very accessible..it gets our attention and tells us its a bargain" which would be could for an outlet store that wants to advertise deals but not a high priced salon that wants to convey elegance.
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Tailor it also to the business that you are in. For example, many restaurants and bars use the color red because of it being known to psychologically make us hungrier but this would not be a good choice for a gym or weight loss center.
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Pick a paint color combination for a commercial building exterior that appeals to the emotions of clients that you want to attract. For example, green is seen as a healing hue and is great for those seeking help with ailments and sickness while brown is a standard for those that want to be trusted and believed, such as those in executive offices or legal services.
Choosing an Accent Color
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Choose an accent that is in the same hue, just a little darker or lighter, for a monochromatic look if you really love the main color choice. For example, a sage green building looks peaceful and elegant with hunter green trim around doorways, windows and roof-lines.
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Choose a complementary color that will also psychologically conveys what you want. For example blue is known to show respectability, trustworthiness and calmness and looks great against a green or brown backdrop when picking out a paint color combination for a commercial building exterior.
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Pick out a contrasting color that also plays on peoples emotions in a very competitive business. For example, Mr. Smith says that "studies have shown adults to lose tempers when around yellow" but that it "is good for drawing attention" and is associated with caution signs and safety, which makes it a great color for those in legal services in an area that has a high percent of lawyers, but not for a spa or massage center that promises relaxation.
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