How to Make Your Own Bandit Sign
Predominantly featured along roadways and intersections, bandit signs relay business services to potential customers. From houses for sale to business openings, bandit signs work on the principle of frequency and maximum exposure to drive new customers. Bandit signs, also known as yard signs, lawn signs, street signs and road signs, can easily be made on your own or with the help of a professional sign company.
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Things You'll Need
- Software such as InDesign, Photoshop, Illustrator, Microsoft Word or Publisher
- Printer
- Corrugated plastic
- Wire H frames
Instructions
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5 Steps to Creating Your Own Bandit Signs
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1
Start by determining the message for the sign as well as the needed size. The most popular bandit sign size, which is also the size that generates the most business, is 18 inches by 24 inches. Keep bandit sign messages short and simple. Always include a phone number. People typically only have about three to five seconds to read the message, so keep content minimal.
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2
Design the sign using a program such as Adobe InDesign, Adobe Illustrator or Microsoft Word. Set up the document size to the desired sign size. Leave at least an inch margin on all sides to make sure none of the content is compromised when printed. Use bright colors and large fonts. Remember that the content must be readable from more than five feet away.
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3
Review the sign prior to production of the sign. Check for any layout issues, color inconsistencies and grammatical errors. Print a small version of the sign to check for any cropping of content. Have someone else review the sign to make sure you do not overlook any errors.
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4
Prepare the file for printing. You can either print the file yourself or send it to a company that specializes in bandit signs. Some companies offer the option to complete everything online as far as uploading artwork and sending the file into production. If printing at home, the typical material used for these signs is corrugated plastic. To save on costs, you could print the sign on 80-pound cardstock paper and glue it to corrugated plastic cut to the appropriate size. This would enable you to continue using the sign in the future, but may not look as professional.
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5
Slide the finalized corrugated plastic bandit sign onto a wire H-frame stand. These stands can be purchased at companies specializing in sign production. Once the sign is slipped on the H-frame stand you are ready to place the signs in the desired location.
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Tips & Warnings
Keep bandit sign content blunt and simple.
Tell what you do rather than who you are.
A blue-and-white color scheme achieves the best results.
Place in highly trafficked areas such as stop signs, red lights, parking lots and drive-throughs.
Bandit signs are prohibited in some areas. Make sure to check local area regulations prior to posting.
