No matter how you look at it, if you want to run a catering business, you have to have a professional kitchen, some business savvy and software, and the ability to plan, prepare and serve meals to large crowds. But going online has its advantages: You can start your own website, advertise online, take orders online and help your customers online. The Internet can help you to get more business and help you service your customers better.
Start your own website to advertise and maintain your catering business. You can promote all of your dishes, take orders, book dates and serve your customers from the website. Many websites that make building your own website easy. You may also want to add a merchant account so that you can accept deposits and payments for your business online.
File a fictitious business name statement so that you can open up a bank account in the name of your business. In most states, you can file the paperwork and pay the fee at your local county recorder. While you are there, you can ask about the other requirements for opening a business in your county. You may need to get a business license, a resale license and register your business with the state.
Print cards and brochures to advertise your catering business. You will need brochures describing the event types that you can handle and the types of foods that you serve. Pass the cards out to everyone that you know and meet throughout your day.
Advertise your food by taking samples with you wherever you go. Take food to your child's soccer game and PTA meetings. Take food to parties and other events. Let people know that you run a catering business. Word of mouth is the best form of advertising, so you should get the word out as much as possible.
Promote your catering business online. List your website with as many online website directories as you can find. You can also promote your catering business through social networking websites such as Facebook, Myspace and Twitter. Once people know that your food is delicious, they will remember you the next time they need a caterer for a wedding, funeral, or graduation party.
If you want more information on how to start your own catering business online please look in the Resources section below.