How to Become a Marketing Copywriter

If you enjoy writing and are looking to turn that hobby into a profitable career, you might consider becoming a marketing copywriter. A marketing copywriter is someone who writes for the purpose of marketing for a business. This type of writing is geared toward selling a product or a service, or in some cases toward promoting a brand. If you become a marketing copywriter, you will be doing work that is some of the highest-paid work in the freelance writing field.

Difficulty: Moderate

Instructions

1. # Learn how to write well. If you want to become a marketing copywriter, you need to learn how to write well. You need to know all of the rules of the language, and you need to know how to write in a coherent way.

2. # Learn to write convincingly. Copywriting is as much an art as it is a science. There are specific techniques you must use – such as using an active voice – if you want to succeed. The best way to learn these skills is from the experts, such as the yearly Copywriting Success Summit. These experts will teach you how to write in such a way that your writing sells. This is a must if you are going to become a marketing copywriter.

3. # Learn about the freelance business. The most successful marketing copywriters work in a freelance capacity. You need to understand how the freelance business works, where to find work, and how to close the freelance sale.

4. # Get ready to grow. A successful marketing copywriter will see her business expand, and quickly. Know what you want out of your business, and be ready to move when things really start to boom.

Resources

• 2009 Copywriting Success Summit
• Become a Rockstar Freelancer