How to Buy, Sell or Hold Southwest Airlines Stock

Southwest Airlines is a short haul domestic air carrier. They fly over 500 Boeing 737 aircraft to 67 cities in the United States. Airlines companies have historically had difficulty generating profits over a multi-year period of time, but Southwest has been one of the few airlines to be consistently profitable.

Instructions

    • 1

      Open a stock brokerage account and fund it with the amount of money you want to invest in Southwest Airline stock. You can do this in an existing account if you already have one.

    • 2

      Look up the current share price for Southwest Airlines. The stock symbol for the company is "LUV". You can find stock quotes at websites like Yahoo or Google Finance or your online stock broker account will have a place to look up stock quotes.

    • 3

      Determine how many shares of LUV you would like to buy and place the order with your stock broker, by phone or online. The broker will hold the shares until you are ready to sell.

    • 4

      Set a target price where you would like to sell the stock for a profit. It could take several weeks to a few years to hit the price, depending on how much you want to make and the performance of LUV stock.

    • 5

      Monitor the news from Southwest Airlines. Place an order with your broker to sell the stock if it reaches your target price or company developments change your opinion of Southwest Airline's future prospects.

Tips & Warnings

  • Before the stock market crash of 2008 to 2009, LUV traded in a range of about $12 to $18. Airline stocks fluctuate with the economy and oil prices. Look for a trading range so you can buy when the price is low and sell as it approaches a high.

  • You must do your own background research before investing in any stock. You can lose money investing in stocks even if the company is financially secure.

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