How to Buy a Rolex Watch

Fake Rolex, Can You Tell?

There are special times in life and in our lives there are special people. People who deserve the best and moments that become times we never forget. Rolex watches are created for people and times like these. A Rolex time piece is recognized by the world as the watch to own and every genuine Rolex watch is high quality, unique, and refined. Buy a Rolex watch for yourself because where you once struggled, you now succeed. Buy a Rolex watch for another because of love or life, devotion or emotion, praise or reward. You need to know something about how to buy a Rolex watch before you shop for a Rolex. Avoid the traps of counterfeit Rolex dealers who want to give you less than you deserve by knowing what to look for when you are going to buy a Rolex. These steps will give you some insight into what to look for when you decide to buy a Rolex.

Things You'll Need

• Rolex dealer
• Rolex watch
• Special moment or person
• 'How to Buy a Rolex'
• Magnifying glass (jeweler's loop)
• Case number
• Serial number
• Pencil
• Paper

Instructions

1. Get ready to make a purchase. This one step sometimes puts a wrench in the whole process of learning how to buy a Rolex. Have a payment method in order before you go shopping for a Rolex. The ability to make a good deal on a new Rolex watch when you go to buy a Rolex watch enables you to make a deal when the perfect Rolex watch is shown to you and you have confirmed that it is a genuine Rolex time piece. Authorized Rolex dealers will be ready to make a deal once you have examined some of the inventory of genuine Rolex watches. If you have a way to pay right now you can negotiate a better price. Come back later and you may only get the dealer's list price because of your inability to make the deal right away. Remember to have your finances right before you go to buy a Rolex and you can get as much as thirty five percent off for instant purchases.

2. Examine as many Rolex watches as you have available locally or online. The first place to go shopping for a new Rolex watch is inside the shops of local watch makers and authorized Rolex dealers. Rolex watches require that they be serviced only by authorized Rolex dealers and now is the time for you to find out who services and sells Rolex watches in your area. Every town and city has a high quality watch store. Jewelers are the best place to start. After collecting information on jewelers, include a watch maker search or watch repair company to complete the list of potential shops that you have locally to purchase your Rolex watch. Buy a Rolex locally and be assured that the service you get is as high quality as the Rolex watch you want to buy.

3. Watch out for counterfeit Rolex watches! Online merchants can sell you a genuine Rolex watch, but many online dealers will also sell you a counterfeit Rolex watch. To buy a Rolex online you must be diligent in your communications, your requests for information, your requests for guarantees, and the overall buying experience must be enhanced to include more communication via email or telephone. If you are going to buy a Rolex watch online you need to be at least twice a diligent in getting and confirming that you are getting a genuine Rolex watch. Where the local shops can place your watch in your hands before you buy, the online dealer cannot. Confirm and reconfirm the legitimate status of any online Rolex dealer you plan on working with to buy a Rolex.

4. Confirm the authenticity of every Rolex watch you are shown. It can be extremely hard for the untrained eye to tell if the Rolex watch you are looking at is real or counterfeit. Without the assurance of an Authorized Rolex dealer to insure that each and every Rolex watch you view is genuine. These dealers are the best place to buy a Rolex if your last concern is how much the watch will cost. If you are a smart shopper you can go outside of an Authorized Rolex dealer after learning what to look for in a real Rolex watch and where a counterfeit will show its spots. Get your pen and paper ready now, because you will be looking a features and making notes on each Rolex watch you are shown by a dealer outside of Rolex's long list of Authorized Rolex Dealers.

5. Look at the way the movement sweeps across the face of the watch. All Rolex watches come with their patented perpetual motion hand sweep for seconds. Many counterfeit Rolex watches are sold every year to unwary consumers. This would be the one feature of a counterfeit that is easily distinguished. If you are shown a Rolex watch that has a tick by tick sweep, you are looking at a counterfeit and you should move on to another dealer...now.

6. Locate the Case number and the serial numbers located at the six o'clock and twelve o'clock positions under the bracelet, in between the bracelet posts on the side of the watch. Write these numbers down on paper and confirm the year that the watch was made and confirm that the serial numbers match up with the watch model. A list of serial numbers and the corresponding information can be found using a link in the resource section of this article. Unless you have this information ready when you inspect a Rolex watch, you should not buy a Rolex right away. Confirm and reconfirm the authenticity of a Rolex watch before you buy especially when you are smart shopping for the best price.

7. Before moving on to another Rolex watch, you can confirm that it is a genuine Rolex watch by other noticeable features. The date magnifier should be magnified to 2.5 times. Many counterfeits use a 1.5 times magnified date lens, and can be found to be counterfeit by this feature. Moving on to later model Rolex watches will add more features to check for. Etched crown at the base of the bezel, Engraved serial numbers inside the bezel on the edge of the case at six o'clock. The more features that you can find and confirm as authentic, the more likely you are not being handed a fake and told it is genuine.

8. Trace a Rolex watch by make and model and year. A true Rolex watch can be traced back with over fifteen features that make it a true Rolex watch. The shape and size of the hands, locations of distinguishing marks, the type of etching used for serial numbers and more have all been found to be different in counterfeit Rolex watches. When you want to buy a Rolex you need to be sure you are getting what you paid for. Do it yourself by learning how to buy a Rolex, or let an authorized Rolex dealer show you the best Rolex watch the Rolex company offers. Find a genuine Rolex watch and buy it because you or someone in your life deserves the best, an authentic Rolex watch.

Tips & Warnings

• A new Rolex watch can be purchased for less by doing the footwork to find a genuine Rolex watch yourself. Going into any Authorized Rolex dealer will put you in a store where retail is king. If you need to find a better deal on high quality Rolex watches, you need to learn what makes a Rolex a Rolex to get the best deal on a genuine Rolex watch.

• Counterfeits! This article was designed to make you aware of how many Rolex watches you may encounter when shopping for a new Rolex. The features that make a Rolex unique is very hard to duplicate and many counterfeit Rolex watch makers use parts and materials in bulk. Know what makes a Rolex model unique and find out if the watch you are looking at has all the unique features it should.

Resources

• Rolex Watch Serial Numbers
• Unauthorized Rolex Watch Repair