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How to Shop in Fez, Morocco

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By journeybeyond
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Shopping in Fez
Shopping in Fez

Fez Morocco is known for its shopping, while other populated cities of Morocco are great resting points for trekking trips.  Fez is the third largest city in Morocco.  Casablanca and Rabat are both larger.  Fez is part of the four imperial cities, as well.  Marrakesh, Meknes, and Rabbat are the other imperial cities.  This distinction gives Fez more to do than just shop.

Difficulty: Easy
Instructions

Things You'll Need:

  • Dirham (Moroccan Money)
  • Time (To bargain)
  1. Step 1

    First Understand Fez: The city is sectioned into three with Fez el Bali the oldest part and walled, Fes Jdid the new Fes, and Ville Nouvelle the French section and newest part of Fez.  The city was founded in 789 by Idris I and his son Idris II.  This long history makes the region an important part of Morocco, especially now that it is so populated.

    The city is sectioned into three with Fez el Bali the oldest part and walled, Fes Jdid the new Fes, and Ville Nouvelle the French section and newest part of Fez.  The city was founded in 789 by Idris I and his son Idris II.  This long history makes the region an important part of Morocco, especially now that it is so populated.

  2. Step 2

    The main tourist sections of the city will have top prices for their items.

  3. Step 3

    It is better to seek out the little shops off the main tourist route if you want the best bargain.  Talaa Kebira and Talaa Seghira in Fes al-Bali are two places you can head for better shopping.

  4. Step 4

    You will want to take the time to shop around at the various locations.  You may see something you really want to have, but often you can find this same item for less if you check out all the shops first.

  5. Step 5
    Crafts & Pottery
     
    Crafts & Pottery

    Craftsmen’s Workshops are better than the boutiques of Fez.  These workshops offer the better prices most often because you are talking with the person making them.  There is not a retail shop as the middle person.

  6. Step 6

    Remember that many of the arts and crafts you wish to buy at the workshops are made by that person.  This means they offer a price a little higher than what they truly want for it.  They expect tourists to negotiate for a better deal.  You do not want to insult the creator by offering an unfair price.  Instead when bargaining offer something a little less than what you hope to pay.  This presents a starting ground for the negotiations without insulting the craftsman.

    In some instances the person selling the item may really need to sell.  If you cannot get the price you want, you can act as if you are walking away.  This can help keep the negotiations going in certain cases.  It may not always work, so you will have to decide if the item you desire is worth the negotiated price the creator is offering.

  7. Step 7
    Pottery in Moroco
     
    Pottery in Moroco

    Les Potteries de Fez is a most famous location with blue and white pottery.  You may not find the greatest deal at this shop when it comes to your budget, but you can be assured of the craftsmanship.  It requires a taxi to reach this location.

    Lastly when shopping in Fez visit Nour Driss.  It is one of the many shops near the Heena Souq that offers perfumed oils, scents, and spices.  They also have carpet storerooms if you are looking for something a bit more than a small gift.  Carpets from Fez are world renowned, so if you can find one with a good deal you should not pass it up.  As always whenever you shop check out the items for sale closely.  Ensure the details and quality are in the piece you are interested in, thus making the negotiating worthwhile.

Tips & Warnings
  • Before you shop you may want to visit the Ensemble Artisanal.  This is a small Morocco trekking trip from the center of town.  It allows you to see the artists at work as well as get a look at the quality and price.  Les Mysteres de Fez is another place to stop when coming back from the Bab Bou Jeloud near the Nejjarine Museum.  The building has antique jewelry, pots, furniture, and other treasures you might wish for.  You can set about your bargaining skills, and you may just find a mysterious artifact to bring home with you.
  • Have a good idea of what something costs or what it's worth to you before buying. Once you settle on a price, don't back away.
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