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Step 1
You will need to go to Google and open a Google Adwords account with them. You can simply go to Google and type in adwords ot got to google.com/ads/ and click to sign up.
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Step 2
When you sign up and log in to your Adwords account click on a new Adwords campaign. You can then click on the name of the ad, language and target (global or national). The ad group name can simply be the name of your business.
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Step 3
Now you can make an ad. You should read the common questions section of the site to get some more information on making a great ad.
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Step 4
Creating your keywords list is the next and probably a very important one. This is the step to getting sites for your low cost ads. You will need to make a list of keywords for your business so it can be searchable. For example, if you owned a Pizza Shop your keywords would be Pizza, Pizza shop, Pizza delivery, Pizza Pailor, etc. Once that is done you will need to make a list of locations that your business serves.
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Step 5
Make the final settings on your ads and start campaigning to get more business. You will have to adjust the maximum cost you will have to pay for each click (called cost per click or CPC). You can also set a maximum daily budget that you will be willing to pay, say 5 dollars a day only. Now you can save it.
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Step 6
You can now log back in to your account to see how your campaign is doing and adjust it if needed to better your business.
