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How to Make Money Writing Jingles

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By aboyandhispiano
User-Submitted Article
(9 Ratings)
Make Money Writing Jingles
Make Money Writing Jingles
Bruce Embrey

Music is an art. However, it is also a business. How many times have you heard a catchy/annoying/awful jingle on the radio or television and thought to yourself, "Self, who writes this stuff?"

Someone is getting paid to write jingles. Why not you?

Difficulty: Moderately Easy
Instructions

Things You'll Need:

  • Access to music recording equipment
  • Phone book
  • Blank CDs
  1. Step 1

    Open the yellow pages or business section of your local phone book. Look for businesses that may or may not have a radio or television jingle. You're looking for a smaller business that could benefit from a catchy tune. This could also be a new business in the area.

  2. Step 2

    A jingle is a short "theme song" for a business or product. Write a jingle that is exactly thirty seconds long. This is the basic ad time for radio and television. The jingle should have a memorable melody. The lyrics should mention the name of the business, their basic services or goods, and their location.

  3. Step 3

    Write a couple different versions. Record all of them or the best one. Make sure your recording is the best quality you can get at home. Sound effects are sometimes appropriate, but whatever you do, make sure the lyrics stand out clearly. You'll have the most success if you can present a radio-ready jingle to the business on a CD.

  4. Step 4

    Take your finished recording and a cover letter to the business' manager or owner. Tell them you like their company and recorded a jingle to help them draw in more customers. Play the jingle for them (you may need to bring a cd player).

  5. Step 5

    Determine your price. Be prepared to negotiate a fair price that is both cost effective for the business and also enough compensation to make it worth your effort. For a smaller business, $200 for a thirty second jingle is fair. For a larger company, some sell jingles up to $5,000.

  6. Step 6

    They may ask you to change the lyrics, or completely rewrite the jingle from scratch. That's okay. The important thing is to establish a connection with the business. They may not need a jingle right now, but they might someday.

  7. Step 7

    For your protection, it may be a good idea to draft a basic contract for you and the buyer to sign. It needs to include language that releases your full license of the jingle to the company. Once this is executed, and you have received payment, the jingle becomes their property.

Tips & Warnings
  • Be willing to negotiate both the price of your jingle and the content of it.
  • Choose wisely. Some businesses, like auto parts factories, do not need to advertise with a jingle.
  • Don't quit your day job, even if you start making some money. This is a good way to build your jingle resume, should you decide to pursue full-time employment with a jingle company or ad agency.

Comments  

| View All 11 Comments

frequent-c said

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on 11/17/2009 IM ON IT BABY..YEAH!!!

joycetmann said

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on 7/3/2009 This is one fantastic idea. Thanks! how to make money writing jingles. 5*

dengineer said

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on 6/30/2009 Excellent,
thanks

Flag This Comment

on 6/30/2009 Great idea ! Thanks for the good tips.

0gringo0 said

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on 6/18/2009 really good idea. CRR 5*

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