How to Check SEO Using an Infographic Tool
Are you a visual person struggling with search engine optimization? Consider using infographics, or visual representations of data, to optimize your writing. A quick glance at a wordle, phrase net or tag cloud lets you know whether your writing is using the key words you need to generate traffic. Among the several online options for infographic tools are Many Eyes by IBM, Wordle and Tagul. By checking your SEO using an infographic tool, you can fine-tune the text on your blog or website and increase its search engine rankings and the ease with which people find your page.
- Difficulty:
- Moderately Easy
Instructions
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Study how your key words are being used. Tag clouds highlight key word usage. Wordles also highlight word frequency, but more artistically. Use either of these to help you analyze your text. Have you hit your target words? If your article is about cat grooming and you seem to use the word "tree" and "recipe" a lot, you are unlikely to get relevant key words from targeted advertising or generate the traffic you want.
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Examine the context in which your key words are used. Word trees show you how words are connected. They let you see the themes and phrases that appear consistently throughout your text. By using this infographic to check your SEO, you can visualize your writing as a search engine would and improve your target words as needed.
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Use phrase nets to display networks of related words. Two words are connected in the net when they appear together in a phrase, such as "tree" and "recipe." You can hide common words, such as articles, pronouns and forms of the "to be" verb, to find the dominant words in your text. Your key words should appear as these dominant words; if they don't, revise your text until they are emphasized.
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Tips & Warnings
All infographic images in this article are screen captures from the Many Eyes website. See link in resource section below.
