How To

How to Do Search Engine Optimization SEO

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By jmilgtp
User-Submitted Article
(2 Ratings)
How to SEO
How to SEO

Learn how to Do Search Engine Optimization SEO. Search Engine Optimization will drive traffic to your website and increase profits.

Difficulty: Moderately Easy
Instructions
  1. Step 1

    Search Engine Optimization will make or break your website, blog, or ehow articles. The first step in doing SEO (Search Engine Optimization) is to locate the correct keywords. I would suggest thinking what your website is about and writing down keywords that come to mind. Then check them with Google's Keyword Tool to see if they are driving any traffic or not. Some obscure keywords might drive a lot of traffic while the ones you believe are golden do not drive any traffic.

  2. Step 2

    Keywords should be in the "< title >" tag as well as in the URL of the webpage. Also try to use keywords in your headings. These include H1, H2, and H3 headings. Another method to improve SEO is to utilize keywords in your anchor text. Doing all of the above will show the search engine robot exactly what your webpage is about.

  3. Step 3

    Links are another important part in knowing how to SEO. Links give your page authority. Both outbound and inbound links have equal importance. If you're site has a bunch of outbound links that do not pertain to your websites content, do they even matter? The same goes for websites pointing to your website. If they have nothing to do with your website, the search engine robot will consider these junk links. Links from sites that end in .edu and .gov have great authority and are the most reputable to search engines.

  4. Step 4

    Content is the single most important factor in SEO optimization. Without good content, your webpage might as well be blank. What exactly is content? Content is the information on your website. Having more relevant content is a real boost for your site's rankings.

  5. Step 5

    Another SEO techniques is to include a sitemap for your webpage. There are many free sitemap generators out there. Choose one and upload your sitemap to your server. Another overlooked aspect of SEO optimization is broken links. Search robots hate broken links and will punish your website for it. Make sure that all links work and take the robot to somewhere relevant.

Tips & Warnings
  • Make sure the content on your webpage is relevant.
  • No one is an expert at SEO.

Comments  

nepalyp said

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on 9/17/2009 Hi, I am Josh Dewan from Kathmandu, Nepal. We have just started our web division (we are a lot behind in things online here in Nepal)and I head the department as the Business Development Director. However, I don't know much about website marketing. Well, I am learning.Please, help me learn SEO...If any of you is interested to help me get the basic, please, reply to this post.

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on 6/22/2009 except the links don't work- I was really disappointed! : (

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on 6/22/2009 great tips on SEO optimization! 5*

jl5080 said

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on 6/4/2009 I really liked this article. Thanks for the advice.

sonni57 said

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on 6/4/2009 All web writers need to know basic seo and how to make relevant comments on blogs and articles as well.

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