How to Sell Your Product on Home Shopping Network

Selling on the popular Home Shopping Network can be among the best ways to get your business or product national exposure. Getting your product on HSN may take a few months, but the benefits can be large if your marketing and product are up to par.

Instructions

How to Sell Your Product on Home Shopping Network

1. Watch HSN and learn how to market your product's merits, based on how similar products are marketed on the channel.

2. Click "Vendor Information" on the home page of HSN.com. Print and fill out the application on the page and mail it to the given address along with a promotional booklet or brochure for your product.

3. Wait for a response from the network. It may take a couple of weeks for the network to reply to your request. The network likely will ask for more information and perhaps a sample of your product. Send the product and the information and wait the 45 days the network requires for processing. At that point, HSN will contact you.

4. Follow the instructions you are given when the network contacts you. If the network likes your product, you likely will be given a meeting with one of its representatives. Be prepared to sell or market your product to the representative.

5. Put aside the money necessary to get your product on the air, which can differ greatly depending on how often you want you segment shown and how long your segment will be. Prepare your manufacturer to produce enough of your product for the demand that might be created by the marketing potential available on HSN. You can try to figure out how much of your product you might need based on ratings numbers from the station at the time your product will be showing, and past sales of similar products, which can be discerned from the representative you spoke with earlier.