How to Start an ATV Rental Business

Starting an ATV Business Can Be Rewarding

If you are considering starting an ATV rental business there are a few things you will need to consider. An ATV rental business can be lucrative provided that you are in the right location and you have the ability to attract enough customers to keep your business thriving. There are many decisions to be made regarding equipment, rates, insurance, safety and more--below are some tips on how to start an ATV rental business.

Things You'll Need

• Multiple ATVs
• Insurance
• Good location
• Riding Area

Instructions

1. Consider your location. You want to open your ATV rental business in an area where public riding trails are abundant. If your clients have no access to sand dunes, woodsy trails or public land, you will have no business. Tourist towns make for the best ATV rental locations, as most people choose to rent ATVs while on vacation or camping trips where they can enjoy the outdoors. If you are in an area that has long snowy winters, you might have to supplement your ATV rentals with snowmobile rentals in the winter.

2. Shop for ATVs. Contact a few manufacturers and tell them that you are opening an ATV rental business. In many cases, the manufacturers will offer you a discount for buying your ATVs in quantity. Plus, these manufacturers want new people riding their machines. Your ATV rental business could lead to a sale for them.

3. Buy insurance. Finding insurance can be tough, especially with all of the risks involved in riding an ATV. You will have to have a "release of liability" contract for all of your customers to sign. You should enforce a strong helmet rule for all of the riders who are renting ATVs from your company.

4. Market your ATV business. Advertising is important in getting your ATVs rented, and you should consider placing ads with your local convention and visitors' bureau, as well as any travel catalogs that might serve as advertisements for your town or city. Be sure and put a business listing on Google, MSN and Yahoo and build a website for your business. It might take time to get your ATV rental business going, but if you stick with it and get the word out about your business, you are more likely to be successful!