How to Get Free Squeeze Pages

Squeeze pages are single-page sites designed for the purpose of getting an email address from a prospect for further marketing opportunities. This page offers only one option, sign-up. There are no hyperlinks to other pages. The page is filled with information about the benefits the subscriber will receive in exchange for his email address. This can be access to free reports, audio, video or a tip sheet (see links in Resources). Subscribers are the currency of any online business.

Instructions

    • 1

      Read squeeze pages and direct (junk) mail. Both use headlines, bullets, teasers and calls to action. Determine what will appeal to your audience.

    • 2

      Make a swipe file. A swipe file is copy you can use as a guide when you are writing your squeeze page.

    • 3

      Research free sqeeze page templates. If it is the first time developing one, this is the easiest option. The design is already in place, so all you have to do is fill in the blanks

    • 4

      Determine what you are going to give subscribers in exchange for their email address. The most popular option is a free report that is fewer than 50 pages long that solves a problem they have. In that report, you can also sell them your services.

    • 5

      Upload the squeeze page with its own domain name. One key component to a squeeze page is not allowing the prospect an out. If you make it sallyjoes.com/landing, they have an out.

Tips & Warnings

  • Write your page to the need of the customer, not to yourself.

  • Longer is better.

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Resources

Comments

  • Jen Kylander Roering Oct 07, 2009
    Nice information, thanks for the helpful article!

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