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How to Create Ambiance In Small Retail Business

Member
By consignmentchic
User-Submitted Article
(12 Ratings)
Create Ambiance In Small Retail Business
Create Ambiance In Small Retail Business

If you want to increase traffic to your small retail business, follow these few tips on how to create an ambiance. Your clients will continue to repeat business and tell others to come and check out your business!

Difficulty: Easy
Instructions

Things You'll Need:

  • Candles, Soft Lighting
  • Air Fresheners
  • Cleaning Products
  • Soft, Airy Fabrics such as curtains or throws
  • Candy Dish with Mints
  1. Step 1

    Creating ambiance in your small retail business is essential to not only satisfy your current clients, but will increase traffic to your business. Apply your know-how by displaying items throughout your shop that gravitate around the humans five senses.

  2. Step 2
     

    Catch your customers eyes by displaying shiny, crystal, glitzy, or sparkling items that you offer. If you don't have products that meet this criteria, invest in a shiny beaded curtain to hang from the ceiling. Dress up mannequins or outfits with metallic items. Wrap some Christmas white lights around your windows. Lighting is so important, especially in retail. Purchase some table lamps and feature them throughout your store. These are a few, simple ideas you can use to add that sparkle to your shop!

  3. Step 3
     

    Make sure that your space is clean, dust-free, well-organized, and orderly. This will help your clients to find your products. Odor is important in your shop. Purchase candles (check on fire codes for your space) if you can. Invest in Glade Plug-Ins that are reusable and refillable. A fresh bouquet of flowers on your counter will smell good. Walk around your retail space with Febreze and spray the carpeting or around the products you offer for a fresh smell. In general, most people enjoy scents like clean cotton or clean laundry, spring florals, or even yummy desserts. Choose to invest in odors that tie in with the products you offer.

  4. Step 4
     

    Use your own know-how of your business to think of soothing sounds for your clients ears. Invest in a rotating CD changer if you don't have one and hand select relaxing music. Spend a little money and get a small or large fountain to put on your counter or display in your shop. The sound of water falling is such a soothing sound to lots of different ears! My small retail business always receives compliments on our choice of music. Check out Madeline Peyroux, Adele, or Ladies that Sing the Blues.

  5. Step 5
     

    Display COZY items for your clients to touch and feel. Some soft fabrics include fur, chenille, satin, and silk. If you don't offer these types of products, think outside the box. Display some of your products on a fur throw or silk scarf. Put satin curtains up at the windows or fitting rooms. All of these fabrics make clients want to touch and feel them.

  6. Step 6
     

    Satisfy your clients taste buds by setting out a candy dish and filling it with various candies. Mints, chocolate kisses, and fruity flavors are wonderful to complete a transaction with.

Tips & Warnings
  • Make sure that if you want to burn candles in your place of business you check the fire codes. Sometimes they will not allow this. Replace a candle with a little lamp instead and light with a soft-lit light bulb.
  • Display, Display, Display
  • Create vignettes with your products (put like items together)

Comments  

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on 10/5/2009 3 years ago I started my online business, but nothing...I only lose my time.I was disappointed, but fortunately after that I found one google cash system, that changed my life.First month I made $9,750.
No I make more than $30,000/month(HONESTLY).

Now I can share this with you guys.Try it you won't regret.
www.EasyCashInternet.Tk

Flag This Comment

on 10/5/2009 3 years ago I started my online business, but nothing...I only lose my time.I was disappointed, but fortunately after that I found one google cash system, that changed my life.First month I made $9,750.
No I make more than $30,000/month(HONESTLY).

Now I can share this with you guys.Try it you won't regret.
www.EasyCashInternet.Tk

Flag This Comment

on 3/20/2009 Good tips on ambience. I have a little harder time with this in my small business since I go to their homes and businesses. 5*

sonni57 said

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on 3/18/2009 Good article on how to create a better atmosphere.

Flag This Comment

on 3/18/2009 very professional! 5*

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