How to Set Goals For Your Business

Setting goals for your business is just as important as setting goals for your personal life. It’s amazing how many people run their business by the seat of their pants, without solid goals as to where they want their business to be in one year, or five years, or even tomorrow! Setting goals for your business will put your business on a solid foundation. When setting goals consider these:

Difficulty: Moderately Easy

Instructions

1. 
    

   Set marketing goals that include daily, weekly, and monthly activities. Marketing is not just the act of placing an ad. It should be an activity that you participate in regularly. For instance it may include writing five articles a week, participating in 10 social sites a week, participating in 20 forums a week. Then break that down into daily activities. All of these actions will lead to sales. Business success has more to do with consistent activity than it does selling the perfect product or service.

2. 
    

   Set promotion or publicity goals. Spend some of your time branding your business. It may only be 30 minutes a day, but some of your business time should be devoted to getting the word out. Perhaps you will spend that time writing press releases or pitches to editors and producers. Some of this time should also be used in follow-up calls.

3. 
    

   Be sure that you are staying on top of sales coming in and money going out to support your business. Then set financial goals as to where you want your business to be in a month, and then in a year. How many more products will you need to sell in order to meet that goal? Then plan your marketing, publicity, and advertising around that goal. Just like any other goal, if you write it down, plan for it, and then put it into action you have a great chance of making it happen.

Resources

• Affirmations and Goal Setting

[tachic]

on 2/23/2009 Thanks, this makes me want to take a step up with my dog walking business past all the stuff I do on it daily.