eHow launches Android app: Get the best of eHow on the go.

How To

How to Write a Press Release in a Few Simple Steps

Member
By Lernik Elle Sepanosian
User-Submitted Article
(5 Ratings)
Press is the most Important Key in PR Success!
Press is the most Important Key in PR Success!

It is tough to get your press release published. With loads of competitions out there you need to have an edge in order for you to get noticed.

Difficulty: Moderately Easy
Instructions
  1. Step 1

    It is tough to get your press release published. With loads of competitions out there you need to have an edge in order for you to get noticed. And being able to pass the ruthless journalist's judgment is another problem you need to solve in order to get your press release reach the public. A press release can be of big help to get attention and to make a success out of your events. If only you get your press release published, that is. The question to ask is "How to write a press release that gets published?" This is the question that I am about to unleash and provide answers for.

    This article will provide you steps on how to write a press release that gets published. These simple steps on how to write a press release that gets published are one hundred percent assured to give you effective and favorable results. Just read through and learn how to write a press release that gets published.

  2. Step 2
    Word of mouth is Essential! Keep that in Mind!
     
    Word of mouth is Essential! Keep that in Mind!

    Step #1: Make it brief, catchy yet concise. You have to keep in mind that the key for your press release to be published is an approval from the journalist which means that your press release is newsworthy enough to be read by the public. And these people happen to be, most of the times, busy, agitated and ruthless. A brief, catchy yet concise press release will surely get the attention and precious yes of the ruthless journalist scanning loads of press releases each day.

  3. Step 3

    Step#2: Provide a juicy headline. Your headline is the first thing that the ruthless journalist will read. That alone should be able catch his attention. It must still follow step 1 and be able to answer at least two or three of any of the WH questions.

  4. Step 4

    Step#3: Use Active Voice. Remember that it is the ruthless journalist who's reading your press release first. With this premise at hand, you need to write like one. And active voice is something that a ruthless journalist uses in making his own articles.

  5. Step 5

    Step #4: Be grammatically correct. Poor grammar will disappoint and annoy the ruthless journalist. And if you got him pissed you won't see your press release on papers that is. We don't want this to happen so it is better to make sure that you have proofread your press release a gazillion times before sending it over the battle field. One of the things you can do to win over the ruthless journalist is to edit ruthlessly.

  6. Step 6
    Send it to everyone you know!
     
    Send it to everyone you know!

    Step #5: Provide your contact details. Doing the first four steps will surely impress the ruthless journalist. And being able to win your battle on getting your press release published, he will surely get back to you for confirmation. We don't want him to guess to whom he should concede. A ruthless journalist doesn't have time to guess about things like negligence anyway.

    Now that you have these easy steps on how to write a press release that gets published, better start working on one.

Tips & Warnings
  • For PR Contact Pure Essence Productions

Comments  

KatieKinne said

Flag This Comment

on 1/6/2009 I'm flagging this article for reference, PR is tricky and these are great tips!!

Addonis said

Flag This Comment

on 1/5/2009 great work 5 stars

Subscribe

Post a Comment

Post a Comment

Related Ads

  • Have you done this? Click here to let us know.
I Did This
Get Free Business Newsletters

Copyright © 1999-2009 eHow, Inc. Use of this web site constitutes acceptance of the eHow Terms of Use and Privacy Policy.   en-US Portions of this page are modifications based on work created and shared by Google and used according to terms described in the Creative Commons 3.0 Attribution License.

eHow Business
eHow_eHow Business and Finance