How to Use a Blog to Promote Your Writing on the Web

Many writers are bringing their writing to the internet. Sites like Suite101.com provide writers with an opportunity to write articles on a vast array of topics. But how do you increase page views, thereby increasing revenue earned from articles on the web? Freelance web writers can use a blog to promote their articles and other writings on the web.

Difficulty: Moderately Challenging

Instructions

Things You'll Need:

• An Internet Connection
• A Computer
• Articles or Other Writing that's Published Online
• A Blog!

1. Use the blog's RSS feed to your advantage by writing teases. Write a tease - a few sentences that serve as an introduction to your latest article on the web. The tease - much like the introduction to this eHow article, is designed to capture the reader's attention, to draw in the reader and make him want to read the rest of the article. Be sure to include a link to your latest article! When blog visitors sign up for the RSS feed for your blog, they'll receive your article tease, increasing your articles' readership over time with a group of returning readers.

2. Write brief blog entries about current events and current news items and draw parallels to your various articles that are published on the web. Blogging about current events and news items will garner increased page views, which can ten be directed to your articles via the pertinent links - an effective promotional use for a blog.

3. Write article round-up blog entries. Find a common thread running through a handful of your articles and start the blog entry with a brief introduction, followed by a list of links to related articles. One example? A pet writer may create a Pet First Aid Page, comprised of a blog entry that begins with an overview of why it's important for pet owners to know the basics of pet first aid. The introduction is then followed by links to related articles, like articles on how to stop bleeding, how to splint a broken limb, how to detect illness and an article on the ASPCA's pet poison control hotline. This promotional blog entry will serve as a hub that readers can use to explore different aspects of pet first aid.
   Be sure to link each of the mentioned articles back to the blog entry that you've created.

4. Use your blog to answer frequently asked questions or reader questions. Include links to related articles that may be helpful to a reader who is researching the answer to their question. This blogging method will promote the writer's other articles, since web surfers with the question that's discussed in the blog entry will stumble upon your quality answer which will in turn contain links to your articles for anyone who wishes to learn more about the various aspects of the answer.

Tips & Warnings

• Write your blog in a similar style as the article that the blog is promoting, particularly if the articles are written in third-person. A third-person may lose some of its authority if it's closely associated with a first-person blog.

Resources

• More Tips for Blogging as a Promotion Method for Articles
• Writing Resources Page
• Writing for the Web
• How to Make Money Writing on the Web

[stefyspeak]

on 4/21/2009 Excellent information on how to use a blog to promote your writing on the web.5*

[SunnyStars]

on 2/6/2009 Great tips for using a blog to promote writing. Hopefully I am going to do this soon. thanks and 5*Stars!