How to Sell Online Crafts
Selling your crafts is a great way to make extra income or start a business of your own. After successfully selling your wares at crafts shows and fairs, you may find that your selling peaks during holidays, festivals and summer weather. Selling your crafts online offers an additional outlet that allows you to make money year-round.
Instructions
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Sell your crafts from an online craft mall. Online crafts malls differ in some ways. Some malls require a rental fee, while others only take a commission of whatever you sell. Whichever craft mall you choose, read the contract carefully and look out for any additional costs or fees. If you're successful with one online crafts mall, consider displaying your items on others.
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Start your online crafts website. If you aren’t a website guru, start a website at a free locations that doesn’t require advanced technology skills. This is a good budget marketing move as you can try out the idea and get your own domain name and professional hosting later if it proves successful.
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Market your online crafts. Write an online monthly newsletter relating to your craft, crafts in general or any additional area that you feel your customers would find interesting. Offer this newsletter as a free marketing tool to get the word out about new items you're selling. Provide a way for customers to request your newsletter from your home page, rather than offering it on the shopping cart page or another page they may not see.
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Display high-resolution, high-quality images of your crafts. Your products will look less appealing if they are not shown in their best light, sharpness and quality. Use thumbnails for faster downloading time and to offer an initial peek at the products, but allow users to click and enlarge the picture to get a more detailed photo.
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Build a positive reputation. Keep enough inventory so you can ship out orders as soon as you get them. Customers will appreciate quick service. Check your orders daily and be prompt in filling them.
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Tips & Warnings
If you can't fill an order within a day or two, notify your customer of the delay. Be sure to let her know the approximate shipping date. If it's going to take more than a week, touch base with her and perhaps offer a discount or bonus item with their order. Keep your customers happy and they will return.
Resources
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Comments
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silkfair
Apr 02, 2009
Great tips. 5* -
Michele Rappoport
Dec 01, 2008
You did a great job with this article. Lots of good advice!
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Michele Rappoport
Dec 01, 2008
You did a great job with this article. Lots of good advice!
