How to Start a Jewelry Business

Starting a jewelry business can be as simple as purchasing stock, registering the business and making a strong business and marketing plan. Read more to learn how you can get your jewelry business on the road and on its way to generating money at a local crafts show or jewelry party.

Things You'll Need

• Merchandise
• Marketing materials

Instructions

1. Create a business plan detailing the objective of the business, sales goals and mode of operation. Include specific information about marketing and advertising, growth potential and any information concerning investors.

2. Purchase stock for the jewelry business. Find a wholesaler or supplier to arrange purchase and shipment of stock. Choose a wide selection of beads, string or wire, claps and other materials. Include silver, gold, ethnic, wooden and polycarbonate materials, as well as vintage pieces to build a wide selection of styles. You may also opt to narrow your business to one style of jewelry or product. For example, "African bead work" or "Shelled jewelry."

3. Learn to make jewelry. Enroll in a jewelry-making course or purchase several How-to guide books. Review the guide points and then begin constructing a sampler for potential clients. Photograph images for placement on promotional materials or a business website.

4. Select a business name and register the business with your secretary of state, as well as any other applicable state or federal authority. Refer to the secretary of state website in your state to research required registration and licensure information.

5. Market and promote the business. Research varying marketing options, from TV spots and radio announcements to craft shows and Internet bulletin boards. If opting for a bricks-and-mortar business, consider a marketing plan that absorbs the extensive advertisement requirements necessary for a storefront or single-location business. Consider hosting a jewelry party, distributing flyers, contracting a booth at a flea market or arts and crafts show, and/or purchasing a spot on a TV shopping program if you're planning on a home-based business . Use any one or all of these marketing methods to sell your supply.

Tips & Warnings

• Be creative when designing jewelry for your business, and frequently update your stock.

• Only advertise your best pieces.