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Step 1
Be post-domain. Don't have A-hah! moments over the fact that the next Google will likely be called A-hah! The chance that someone starts a million dollar start-up with a name that you've already taken is low, low, low.
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Step 2
Don't mash a bunch of words together and think someone is going to buy bigstocksoverstocks.com.
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Step 3
Play the market. Think of high demand keywords that are a few steps ahead of the media cycle.
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Step 4
You have to know what's coming, so plug into the news media a few hours a day.
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Step 5
Products, people, political combinations. Don't be dumb and overprice domains that you own when you get an offer. I have known domains that refused sale at $1,000 that were later dumped or forgotten and back online for $7. Sell while you can.
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Step 6
WIth certain things like movie titles, it would be impossible to buy all the domains to cover the bases.
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Step 7
For instance, at the time of this writing "thebatmancollection.com" is available for sale. What does this say? That there isn't enough money in the world for Warner Brothers to waste buying every single domain name in the universe. Even if you bought this tomorrow and e-mailed WB and said, I own "thebatmancollection.com try releasing a DVD set without it," what would they do? Nothing. Because they understand the law and are constantly naming and renaming projects in accordance with naming conflicts. They would just buy "thegothamcollection.com" (which is also available as I write this) and leave you crying.
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Step 8
The english language can be recombined in a myriad of ways. Keep this in mind when buying names for potential re-sale.
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Step 9
You can't cover all the bases, but you can cover the best base.
