How to Exchange Links

Exchange links with other websites to increase your search engine saturation and achieve higher placement within the search engine listings. More active links on the Internet increases ranking and puts the website ahead of its competitors. Build a link exchange program to connect other relevant websites to your site content.

Instructions

1. Exchange links with websites that are relevant to your content, yet not your competitors. Think of the link exchange as an advertisement back to your site.

2. Select link sites that reflect and compliment the value and design style of the website.

3. Contact other website owners through their specified method. Include in your request with a reason why it's a good decision for them to link to your website.

4. Send future link exchange partners a simple message such as, "I like your website and feel my customers would benefit from an active link." Add a link to the page where you have dedicated space for their link.

5. Offer your link exchange on blogs and bulletin boards. This is an easy way to advertise that you're accepting links in exchange for mutual content. Build your website content and increase link density while sharing your URL with others on the web.

6. Include in your blog or newsletter that you're actively looking for link exchange partners. A simple note at the bottom of your email is a great way to interact with future link exchange partners and track the response to your invites.

Tips & Warnings

• Choose similar websites that benefit your visitors or customer base. Remember, it takes time to build up exchange link partners.

• Don't spam other websites.

• Don't believe "1000 FREE Links." If they aren't relevant links, it reduces the credibility of your website.