How to Sell a Billboard You Own
Billboards are great for bringing in income. If you have a billboard, you can charge people a large monthly fee to place an ad on it. If, however, you feel that you want to move on to bigger and better things, you can sell your billboard. There are a few great ways to find a buyer.
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Instructions
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Set a fair price. That means doing a little research on your location and how much billboards are going for there. You can find out this information by contacting other billboard owners in your area and asking them. You might even pique their interest in buying your billboard themselves.
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Use an online service. They will list your "billboard for sale" notice so plenty of potential buyers can see it. One website that offers this service is OutdoorBillboards.com. You can also call them at 1-800-937-6151 to get your billboard listed.
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Advertise in your local newspaper. Local is the way to go, because the buyer can visit the billboard's location in person. Placing an ad for a few weeks in your local newspaper is pretty inexpensive, considering what you will gain when your billboard sells.
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Word of mouth travels fast in the business world. Let your business contacts know you have a billboard for sale. Perhaps you can offer a special deal to any of your friends who may be interested. You can call them in person or send them an email.
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Put a big "for sale" sign on your billboard. Make sure to post your contact information, so that anyone who pulls over to take a look can call you. This is the best free advertising you can get, because tons of motorists are going to drive buy and see it. Be sure to use a big sign.
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Tips & Warnings
Get your advertising out as soon as possible. Each month you don't have an ad on your board costs you money.
Make sure your billboard is in good condition before you advertise it for sale. Fix the wood and give it a fresh coat of paint. No one wants a broken-down billboard.
