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How to Use SWOT Analysis for Your Business

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By mgmt85
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Small Overview of SWOT Analysis
Small Overview of SWOT Analysis
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This article will give a brief overview of how to use SWOT Analysis to get better results from your business.

Difficulty: Moderately Easy
Instructions

Things You'll Need:

  • A business
  • Creativity and Vision for your business
  • A business analyst unless you are one :)
  1. Step 1

    SWOT is an acronym that stands for Strengths, Weaknesses, Opportunities, Threats.

  2. Step 2

    When performing a SWOT Analysis you will use internal factors and external factors and analyze each.

  3. Step 3

    Internal Factors are proprietary brands, company culture, distribution systems, image, market share, and other factors that make up the internal operations of the company.

  4. Step 4

    External factors include competitors, economic trends, partners, regulatory concerns, and suppliers and any other external factors that affect the company.

  5. Step 5

    Use your business analyst to find out which internal factor is a strength or weakness and which external factor is a opportunity or threat.

Tips & Warnings
  • SWOT Analysis depends on management's creativity and vision for the company.
  • Unless you are a business analyst or know how to analyze a business based on internal and external factors..please get a professional to do this for you that is what they get paid for.
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